VisualOn, a privately owned company headquartered in the US, founded in 2003, employs approximately 90 individuals. The company reported $10.0M in revenue as of 2024. VisualOn functions as a tier 2 media tech buyer. Its main product focuses on user experience and devices, providing video player and video frontend solutions.
VisualOn, in collaboration with The Channel Store (TCS), a part of the TVUP Media Group, announced on February 5, 2026, the publication of a new whitepaper detailing an independent evaluation of VisualOn's AI-driven Optimizer. This analysis confirmed that its content-adaptive encoding achieved up to 65% bitrate savings while delivering faster encoding, lower CPU usage, and improved perceptual quality compared to Constant Bitrate (CBR) and Constant Rate Factor (CRF) methods. The joint whitepaper, which presented the independent evaluation conducted by TCS, highlighted the technology's ability to improve video quality and reduce bandwidth and operational costs for broadcasters and OTT platforms.
VisualOn offers 3 products in the media tech industry. VisualOn's product portfolio comprises of user experience and devices, video data and analytics and video processing and playout.
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VisualOn's revenues were less than $25M in 2024. Caretta Research has split VisualOn's revenue into 3 different product categories, the largest of which is video player. For full access to VisualOn's revenue breakdown subscribe to Caretta Portal.
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VisualOn's customers primarily consist of technology, Information and Internet, media and TV services and telecoms companies. Examples of VisualOn's customers include Netflix, Swisscom Switzerland and Naver. VisualOn has commercial and technical partners like Amazon Web Services (AWS), Minerva Networks and Axinom.
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