XandrInactive

https://monetize.xandr.com/login
https://www.linkedin.com/company/xandr/

Xandr, formerly known as AppNexus and Clypd, is a privately held American provider of advertising and analytics solutions headquartered in the United States. Founded in 2018, the company has over 1,060 employees and generated over $1 billion in revenue in 2022. Xandr's main product is Community, an online platform that facilitates the buying and selling of consumer-centric digital advertising. On December 21, 2021, Xandr was divested from its parent company, AT&T, and acquired by Microsoft.

2024 Revenue

Founded

2018

Headcount

1,055

Headquarters

Primary Segment

RTB and programmatic

Ownership

Privately Owned

Deployments

News Summary:

On September 2, 2025, two class-action lawsuits were filed in federal district court. These lawsuits allege that Xandr and Index violated the bulk data transfer rule. The filings do not include details about the nature of the alleged violation. Information about Brian O’Kelley, former CEO of AppNexus (a company acquired by AT&T in 2018 for $1.6 billion), and his philanthropic activities following the sale is unrelated to the legal actions against Xandr.

Xandr offers 3 products in the ad tech industry. Xandr's product portfolio comprises of RTB and programmatic and ad measurement and verification.

Subscribe for full access to Xandr's products in full detail

Xandr's revenues were over $1B in 2022. Caretta Research has split Xandr's revenue into 5 different product categories, the largest of which is demand side platform (DSP). For full access to Xandr's revenue breakdown subscribe to Caretta Portal.

Subscribe for full access to Xandr's revenue in full detail

Nov

27th

2025

08:02

Emerging Tech, B2B Tag

The AI-Powered Media Mix: Why CTV Is becoming the Most Intelligent Screen for Advertisers

If you’ve worked in marketing long enough, you start to notice how every few years, a new screen becomes the “main character.” We don’t officially announce it, but the shift happens anyway. TV held that title for decades.

Agency Reporter

Nov

12th

2025

09:33

Emerging Tech, CT_Monitor Company

Programmatic Display Market to Hit $825.1 Bn by 2032, Driven by AI and Data-Driven Ads Growth

Automated ad buying boosts digital reach as AI and data analytics redefine the programmatic display market.

Technology Today

Nov

10th

2025

19:13

CT_Monitor Company

The tech stack enabling real-time bidding for iGaming on OTT

The fusion of OTT (over-the-top) video streaming and programmatic advertising is revolutionising how iGaming operators engage with their audiences in the UK. Real-Time Bidding (RTB) is at the core of this transformation, allowing operators to bid dynamically for advertising space on live streaming platforms.

Technology Today

Nov

6th

2025

19:03

Emerging Tech, CT_Monitor Company

Pixalate's Q3 2025 EMEA SSP Market Share Rankings for CTV, Mobile Apps, & Web: Verve Leads in UK & France on Google Play Store; Google Ad Exchange No. 1 on Web in Germany, Spain, Netherlands, & the UK

According to Pixalate's research, Google Ad Exchange held the largest web SSP market share in the United Kingdom (39%), Germany (44%), Spain (31%), and the Netherlands (24%) LONDON, October 29, 2025 -- Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the Q1 2025 EMEA Supply-Side Platform (SSP) Market Share Reports for the United Kingdom, France, Spain, Israel, Ukraine, Netherlands, and Germany.

Pixalate

Nov

6th

2025

15:57

Management Changes, Emerging Tech, CT_Monitor Company

Big news at Digiseg!

We’re excited to welcome Ulrik Krag Morell as our new CEO. Ulrik has been part of the Digiseg story since 2018 as Chairman of the Board. He now steps into the executive role after leading global teams at Microsoft, Xandr, and AppNexus — bringing decades of experience in digital advertising and programmatic growth across EMEA, APAC, and LATAM.

Digiseg

Nov

5th

2025

19:19

Partnerships and Alliances, Emerging Tech

Leading Digital and Tech Platforms Join Ad Council, White House, HHS and CDC to Address COVID-19 Crisis

Digital and Technology Platforms Create Pro Bono Content, Donate Ad Space to Help Share Critical and Urgent COVID-19 Messaging Reposted from the Ad Council In response to the COVID-19 pandemic, the Ad Council, White House,

Fluent

Nov

2nd

2025

18:30

Business Expansion, Partnerships and Alliances, Artificial Intelligence, CT_Monitor Company

Mobavenue appoints Ben John to its advisory board

Mobavenue, a global AI-powered adtech and consumer growth company, has announced the appointment of Ben John, Vice President of Engineering, Microsoft AI, to its Advisory Board. John is expected to serve as a strategic advisor, strengthening industry connections, guiding the company in accelerating AI-led innovation and deep-tech architecture, and advising on go-to-market initiatives to scale its global presence.

Social Samosa

Oct

29th

2025

18:30

Emerging Tech, CT_Monitor Company

Pixalate Releases Q3 2025 EMEA SSP Market Share Rankings for CTV, Mobile Apps, & Web: Verve Leads in UK & France on Google Play Store; Google Ad Exchange No. 1 on Web in Germany, Spain, Netherlands, a

According to Pixalate's research, Google Ad Exchange held the largest web SSP market share in the United Kingdom (39%), Germany (44%), Spain (31%), and the Netherlands (24%) LONDON, Oct. 30, 2025 (GLOBE NEWSWIRE) -- Pixalate, the leading global platform for ad fraud protection, privacy, and compliance analytics, today released the Q3 2025 Europe, the Middle East, and Africa (EMEA) Supply-Side Platform (SSP) Market Share Reports for the United Kingdom (UK), France, Spain, Ukraine, Netherlands, Germany, and Israel.

Business Post Examiner

Oct

29th

2025

18:30

Emerging Tech, CT_Monitor Company

According to Pixalate's research, Google Ad Exchange held the largest web SSP market share in the United Kingdom (39%), Germany (44%), Spain (31%), and the Netherlands (24%) LONDON, Oct. 30, 2025 (GLOBE NEWSWIRE) -- Pixalate, the leading global platform for ad fraud protection, privacy, and compliance analytics, today released the Q3 2025 Europe, the Middle East, and Africa (EMEA) Supply-Side Platform (SSP) Market Share Reports for the United Kingdom (UK), France, Spain, Ukraine, Netherlands, Germany, and Israel.

Global Advertising News

Oct

28th

2025

11:33

CT_Monitor Company

What Is AdTech and Why Does It Matter for Your Campaign?

The silent partner behind modern media buying (and your KPIs) is AdTech. What is AdTech: Key Findings Results in AdTech come from a proven workflow: DSPs → SSPs → Exchanges → Ad serving & data. Leaders are rebuilding AdTech around privacy-first precision, moving from third-party cookies to first-party data, consent, clean rooms, and contextual/cohorts.

Designrush

Oct

28th

2025

06:46

Emerging Tech, CT_Monitor Company

Prebid.org’s Open Source Code Could Reshape Online Advertising

The open source ad tech body Prebid.org faces a defining choice: stay independent as a publisher-first platform or evolve into a broader industry powerhouse as it shapes the future of programmatic advertising amid Google’s antitrust showdown.

Open Source For You

Oct

27th

2025

05:37

Emerging Tech, CT_Monitor Company

Prebid.org Is At A Crossroads, And Must Now Decide Whose Interests It Serves

Prebid.org has established itself as a respected open-source software maker and standards-setter in online advertising. It has the necessary scale, leverage and momentum to help shape programmatic trading and drive interoperability across the ad tech ecosystem.

AdExchanger

Xandr's customers primarily consist of streaming services companies. Examples of Xandr's customers include DPG Media, Havas Group and Netflix. Xandr has partners like TiVo. Xandr has suppliers like clean.io.

Analysis

Data

Analysis

Data

XandrInactive

2024 Revenue

Founded

Headcount

Headquarters

Primary Segment

Ownership

Deployments

News Summary:

Example Customers

Example Suppliers

Example Partners

Analyst insight reports