Google offers 17 products in the telecoms tech, media and telecoms services, media tech, connectivity and cloud, enterprise tech and ad tech industries. Google's product portfolio comprises of search, social, and retail media, media cloud and storage, video processing and playout, data, targeting and identity, retail and commerce media ad tech, generative AI, RTB and programmatic, enterprise cloud, connectivity and distribution services, tV and streaming ad tech, broadband and VAS software, broadcast professional services and user experience and devices.
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Google's revenues were $350.0B in 2024. Caretta Research has split Google's revenue into 22 different product categories, the largest of which is search and display, which represents 48% of Google's revenue.
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Google's customers primarily consist of broadcast professional services, iT Services and IT Consulting and physical retail companies. Examples of Google's customers include Cognizant, HCLTech and Walmart. Google has commercial and technical partners like Cognizant, Thales and Ericsson. Examples of Google's suppliers include Deluxe, Dolby Laboratories and VideoAmp.
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