BrightLine
BrightLine, a privately owned company headquartered in the US, was founded in 2003 and operates with approximately 70 employees. The company reported $16.0M in revenue as of 2024. As a tier 2 media tech buyer, its main product offerings include RTB and programmatic solutions. BrightLine specializes in providing interactive television advertising services for the entertainment industry, creating, delivering, and measuring interactive ads across the advanced-TV landscape using its proprietary plug-and-play platform.

2024 Revenue

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Founded

2003

Headcount

67

Headquarters

US

Primary Segment

RTB and programmatic

Ownership

Privately Owned

Deployments

28

News Summary:

BrightLine became an official Walmart Connect Partner on April 9, 2026, which allows advertisers to activate interactive, high-impact creative via the Walmart DSP. Previously, on February 3, 2026, the company expanded its collaboration with Disney Advertising to bring interactive, engagement-led ads to Disney+ live sports on FuboTV and programmatic inventory across Disney’s streaming properties, an approach designed for current TV viewing habits. Earlier in the year, at CES on January 4, 2026, BrightLine revealed upcoming TV ad experiences, including cutting-edge games, hyper-local interactivity, and an agentic platform built for scale, anticipating a new phase for in-stream ads on Connected TV. This followed a landmark partnership announced on December 8, 2025, with TF1 Groupe, through its free ad-supported streaming platform TF1+, to introduce interactive CTV formats to France. TF1+ is France's leading free streaming platform, serving 42 million monthly viewers.

Similar Companies

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BrightLine offers 2 products in the media tech and ad tech and services industries. BrightLine's product portfolio comprises of tV and streaming ad tech and RTB and programmatic.
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BrightLine's revenues were less than $25M in 2024. Caretta Research has split BrightLine's revenue into 2 different product categories, the largest of which is supply side platform (SSP). For full access to BrightLine's revenue breakdown subscribe to Caretta Portal.
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Apr
9th
2026
18:30
Mar
24th
2026
18:30
Feb
3rd
2026
04:40
Jan
4th
2026
14:31
Dec
8th
2025
18:30
Nov
4th
2025
18:30
Oct
15th
2025
18:30
Jun
11th
2025
18:30
May
28th
2025
18:30
Apr
15th
2025
18:30
Apr
2nd
2025
18:30
Mar
19th
2025
18:30
BrightLine's customers primarily consist of entertainment Providers, physical retail and manufacturing companies. Examples of BrightLine's customers include The Home Depot, Warner Bros. Discovery and Unilever. BrightLine has commercial and technical partners like Samsung Device eXperience, Apple and The Walt Disney Company. BrightLine has suppliers like boostr.

Example Customers

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Example Suppliers

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Example Partners

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