Bitmax, a privately owned US company founded in 1998, provides broadcast professional services. Employing approximately 70 people, the company licenses and distributes premium video-on-demand (VOD), subscription video-on-demand (SVOD), advertisement-based video-on-demand (AVOD), and transactional video-on-demand (TVOD) content. In 2023, its revenue was less than $10 million.
On November 14th, MAXST changed its name to BitMax, following a change in its largest shareholder from Bahk Jae-wan and four others to Metaplatform Investment Association. The company also announced a new business using Bitcoin as a core asset. On November 11th, BitMax reported acquiring an additional 37 Bitcoins, increasing its virtual asset holdings to 125 Bitcoins and 500 Ethers. This acquisition placed BitMax second among domestic listed companies in Bitcoin holdings. Separately, it was noted that those dealing with the company would not have access to the Financial Ombudsman Service for complaints, nor would they be protected by the Financial Services Compensation Scheme (FSCS). A separate announcement unrelated to BitMax concerned the Wootrade Network and its WOO token staking program, which launched on November 6th with participation from Hoo.com, MXC, BitMart, Gate.io, and OneBoat Capital.
Bitmax offers 3 products in the media tech industry. Bitmax's product portfolio comprises of broadcast professional services and content supply chain.
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Bitmax's revenues were less than $10M in 2023. Caretta Research has split Bitmax's revenue into 3 different product categories, the largest of which is localisation and access services. For full access to Bitmax's revenue breakdown subscribe to Caretta Portal.
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