Brightspot

http://www.brightspot.com
https://www.linkedin.com/company/brightspot/

Brightspot, a privately owned US company founded in 2008, provides content management systems and related technology for marketers and agencies. As of 2024, it employs approximately 220 people and generates annual revenue of less than $50 million. Its headquarters are located in the United States.

2024 Revenue

Founded

2008

Headcount

218

Headquarters

Primary Segment

Marketer and agency technology

Ownership

Privately Owned

Deployments

News Summary:

Brightspot and Bridgenext announced a partnership to accelerate innovation for enterprise digital experiences. Bridgenext celebrated one year as a key engineering partner for Brightspot, leveraging expertise in engineering, AI, and customer experience to support Brightspot's platform. The partnership was announced in multiple press releases. A separate report indicated that over three-quarters of global firms conduct A/B testing, and the market is projected to grow 14 percent annually through 2031.

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Brightspot offers products in the ad tech industry. Brightspot's product portfolio comprises of marketer and agency technology.

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Brightspot's revenues were less than $50M in 2024. All the revenue comes from digital experience platforms (DXP) and CMS.

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Dec

2nd

2025

18:30

Artificial Intelligence

CMS-embedded AI supports content creation, audience personalisation

Artificial Intelligence (AI) has moved from experiment to essential infrastructure in modern newsrooms. News publishers today face unrelenting demands to produce content faster for more channels, while maintaining accuracy and trust. When integrated within a content management system (CMS), AI becomes an invisible but indispensable ally — accelerating workflows, enhancing personalisation, and ensuring governance without eroding editorial integrity.

International News Media Association

Nov

28th

2025

08:48

Events, Emerging Tech

myBCA x Brightspot SUPERMRKT Hadirkan Promo Brand Lokal, Yuk Dicek!

[Translated] ['Program BCA Bangga Lokal will be present at the myBCA x Brightspot SUPERMRKT 2025 event, held at Agora Mall, Thamrin Nine Complex, Jakarta Pusat. The event will take place over two weeks, from November 28-30, 2025, and December 4-7, 2025, with a private opening session on November 27, 2025.', 'The presence of BCA Bangga Lokal at Brightspot this time brings a series of local brands with premium design and quality characters.

Detikcom

Nov

18th

2025

18:30

Emerging Tech

Reusing content unlocks energy, resurfaces value

In publishing, most stories vanish almost as quickly as they’re created. A feature launches, generates a spike of clicks, trends on social media for a day or two — and then it disappears into the archive.

International News Media Association

Oct

28th

2025

18:32

CT_Monitor Company

Discover what’s possible with Brightspot

Support portal Get help fast by submitting tickets in our Support Portal if you are an existing customer.

Brightspot

Oct

10th

2025

06:30

Emerging Tech

Unifying dozens of legal publications on a headless CMS

The ALM challenge ALM’s Law.com powers dozens of award-winning national and regional legal publications across the U.S. As the company’s content and product offerings expanded, its highly customized WordPress-based CMS (known internally as Falcon) struggled to keep pace.

Brightspot

Oct

8th

2025

09:28

Partnerships and Alliances, Artificial Intelligence, CT_Monitor Company

Incentive Travel Index 2025: AI disruption reshape incentive travel

The 2025 Incentive Travel Index, unveiled by IRF and SITE at IMEX America, reveals modest growth ahead, with AI, risk, and demographic shifts redefining incentive travel. The Incentive Research Foundation (IRF) and the Society for Incentive Travel Excellence (SITE) unveiled the 2025 Incentive Travel Index (ITI) at IMEX America, presenting the eighth edition of their global study that maps the current and future state of incentive travel.

Travel Daily News International

Oct

7th

2025

13:30

New Offerings

Brightspot Unveils Its Most Transformational Release Yet, Designed to Reduce Cognitive Overload and Empower Teams to Move Faster

Brightspot Unveils Its Most Transformational Release Yet, Designed to Reduce Cognitive Overload and Empower Teams to Move Faster Brightspot today announced the availability of the latest version of its enterprise content management system (CMS), the most transformational release yet, built to remove inefficiencies and allow organizations to unlock new levels of speed, flexibility and control.

Le Lézard

Oct

7th

2025

09:36

New Offerings, Artificial Intelligence

AI, risk, and a search for what’s next — Incentive Travel Index 2025 launches at IMEX America

The Incentive Research Foundation (IRF) and the Society for Incentive Travel Excellence (SITE) unveiled the 2025 Incentive Travel Index (ITI) at IMEX America in Las Vegas, 6 October. Produced with research partner Oxford Economics, the eighth edition of the Index offers a panoramic global view of incentive travel today and tomorrow, based on insights from 2,700 professionals across 85 countries.

Conference & Meetings World

Oct

7th

2025

08:30

New Offerings, Artificial Intelligence

Brightspot fall release features powerful in-CMS AI and experimentation features as well as entirely refreshed UI

Reston, VA - October, 7 2025 - Brightspot today announced the availability of the latest version of its enterprise content management system (CMS), the most transformational release yet, built to remove inefficiencies and allow organizations to unlock new levels of speed, flexibility and control.

Brightspot

Oct

7th

2025

08:30

Artificial Intelligence

How AI is transforming content workflows: Insights from Brightspot experts

Digital teams are under more pressure than ever. They must create more content across more channels, often in real time, while still meeting higher expectations for governance, trust and quality. This balancing act has led to a growing reliance on AI.

Brightspot

Oct

3rd

2025

08:47

Artificial Intelligence

Rethinking content ROI in the age of AI

Generative AI has changed the content game, upending the scales of supply and demand for traditional media publishers as well as marketers across corporate and brand communications, B2B publishing, e-commerce and more. Let’s start with the obvious: AI has changed the playing field.

Brightspot

Oct

3rd

2025

08:22

CT_Monitor Company

The new digital campus: How universities are reinventing experiences in higher education

Higher education organizations face the same challenges as commercial businesses: pressure to attract the best customers (aka, students), a competitive global marketplace, resource constraints and the need to modernize aging, disparate legacy systems. At the university level, these pressures are intensified by heightened competition for international students, rising expectations for seamless digital services and the need to integrate physical and online learning within complex operational structures.

Brightspot

Brightspot's customers primarily consist of broadcast television and radio companies. Examples of Brightspot's customers include Univision, TV Azteca and TelevisaUnivision.