Cellcom, a privately owned company headquartered in Israel, was founded in 1994 and employs approximately 1,790 individuals. It functions as a tier 1 media tech buyer. The company specializes in telecommunications and cellular provision, offering a wide range of products and services. These include cellular phone services, roaming, text and multimedia messaging, and information services. Cellcom also provides Cellcom TV, an internet TV service delivered via OTT TV, alongside optic infrastructure telecommunication services.
On August 16, 2026, Cellcom Israel Ltd. announced a structural change to merge the activities of Cellcom Fixed-Line Communication L.P. into the company. This initiative, which aligns with the Communications (Telecommunications and Broadcasting) (Procedures and Conditions for Obtaining a Unified General License) (Amendment) Regulations 5786-2026, aims to dissolve the Cellcom Fixed-Line Communication Limited Partnership and transfer a unified general license to Cellcom Israel Ltd., pending approval from the Ministry of Communications. Previously, on August 12, 2026, Cellcom Israel Ltd. reported its financial and operational results for the second quarter of 2026.
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