Chinese Basketball Association (CBA)

https://m.cbaleague.com/#/
https://www.linkedin.com/company/chinese-basketball-association/

The Chinese Basketball Association (CBA) is a privately owned sports organization founded in 1956 and headquartered in China. It serves as the governing body for basketball in the country, organizing and overseeing professional basketball leagues such as the Chinese Basketball League (CBL). The CBA is responsible for managing the national basketball team and promoting the development of basketball at all levels in China. With a staff of approximately 10 employees, the organization generates revenue primarily through streaming services and other basketball-related activities.

Revenue

Founded

1956

Headcount

Headquarters

China

Primary Segment

Spectator Sports

Ownership

Privately Owned

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Chinese Basketball Association (CBA) offers 2 products in the sports and media and telecoms services industries. Chinese Basketball Association (CBA)'s product portfolio comprises of ball sports and streaming services.

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Chinese Basketball Association (CBA) sells broadcasting rights of its basketball competitions to 5 companies globally, covering 3 countries. Chinese Basketball Association (CBA)'s rights holders include Sportradar, Weibo Corporation and Fanseat. Chinese Basketball Association (CBA) currently holds broadcasting rights for sports competitions including badminton.