Sportradar

https://sportradar.com/?lang=en-us
https://www.linkedin.com/company/sportradar/

Sportradar is a Publicly Owned company headquartered in Switzerland. Founded in 2001, it employs approximately 3210 individuals and reported $1.4B in revenue as of 2025. Functioning as a tier 1 media tech buyer, the company, whose main product is content rights, provides technology for sports leagues and clubs.

2025 Revenue

Founded

2001

Headcount

4,189

Headquarters

Switzerland

Primary Segment

Content rights

Ownership

Publicly Owned

Deployments

101

News Summary:

On September 1, 2026, Sportradar extended its official data and audiovisual (AV) betting rights agreement with Euroleague Basketball through 2031, rights initially secured as part of Sportradar’s IMG Arena acquisition. This development followed Polymarket's expansion on August 30, 2026, into 20 leagues, leading to increased regulatory conflicts regarding whether sports event contracts fall under gambling regulations. Previously, Sportradar expanded its agreement with Polymarket around August 28 and 29, 2026, to deliver premium data streaming and integrity services from more than 20 additional sports leagues and competitions. This broader strategic partnership provides Polymarket with official sports data, live streaming, and integrity services for over 300,000 matches annually, extending its reach for US customers into events such as German soccer's Bundesliga, Euroleague Basketball, and tennis Grand Slams.

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Sportradar offers 11 products in the media and telecoms services and media tech industries. Sportradar's product portfolio comprises of content rights, production and post production, graphics, media managed services and sports tech.

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Sportradar's revenues were $1.4B in 2025. Caretta Research has split Sportradar's revenue into 8 different product categories, the largest of which is sports betting streams and associated content rights, which represents 83% of Sportradar's revenue.

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Sep

15th

2026

10:46

Emerging Tech

JB Mackenzie from Robinhood: "Prediction markets became one of the biggest revenue lines in our business, bigger than crypto and equities."

Speaking on the NEXTPredict Podcast, JB Mackenzie, VP and General Manager of Futures and Prediction Markets at Robinhood, revealed the rapid commercial scaling of their prediction market offering since its launch in late 2024. Describing the internal decision to transition from a single election contract to a core product line, Mackenzie noted: "On a Sunday we literally worked through this whole entire process...

Tribuna

Sep

14th

2026

20:49

Events, Emerging Tech, Events and Conferences, Facility Expansion

Fernando Mora, Playradar: “Data and technology are no longer just supporting tools; they now play a strategic role in connecting leagues, operators, and fans”

In an exclusive interview with Focus Gaming News, Fernando Mora, Sales Executive Lead for Playradar in Latin America, Portugal and Spain, discusses evolving bettor expectations, prediction markets, and expansion plans across the region. Exclusive interview.- The 2026 World Cup highlighted the growing convergence between sports, data and digital entertainment, creating new opportunities for igaming providers to deliver more interactive and personalised experiences.

Focus Gaming News

Sep

1st

2026

02:22

Emerging Tech, Partnerships and Alliances, B2B Tag, Partnerships

Sportradar extends Euroleague Basketball partnership to 2031

The official data and AV betting rights were originally secured as part of Sportradar’s acquisition of IMG Arena last year Sportradar Group has secured a multi-year extension of its data and audiovisual (AV) betting rights agreement with Euroleague Basketball.

Gaming Intelligence

Aug

30th

2026

12:57

Regulatory and Legal, Partnerships and Alliances, Partnerships, Regulatory Compliance

Polymarket Expands to 20 Leagues, Facing Regulatory Conflicts

Polymarket is expanding its partnerships with major U.S. sports leagues and data providers, leading to increased regulatory conflicts surrounding the sports prediction market. While the leagues emphasize fan engagement and the use of official data, some state governments and courts are questioning whether contracts related to sports events fall under gambling regulations.

Weex

Aug

29th

2026

06:30

Partnerships and Alliances, Tennis, B2B Tag, Partnerships

Sportradar Expands Polymarket Data Agreement to Encompass Over 20 Additional Leagues

Sportradar has expanded its agreement with Polymarket to deliver premium data, streaming, and integrity services from more than 20 sports leagues. The move gives the prediction market platform extended reach for its US customers into events such as the Bundesliga, European basketball, and tennis Grand Slams.

SCCG Management

Aug

28th

2026

06:30

Emerging Tech, Partnerships and Alliances, B2B Tag, Partnerships

Sportradar and Polymarket Broaden Sports Data Partnership, Covering 300,000 Matches Annually

Key Moments: Expanded Partnership Enhances Global Sports Prediction Markets Sportradar and Polymarket have finalized a wider strategic partnership that now brings official sports data, live streaming, and integrity services to more than 20 global sports leagues and competitions.

Casinoguardian

Aug

28th

2026

06:30

Partnerships and Alliances, Tennis, Sports Rights Updates, B2B Tag, Tenders and Contracts, Partnerships

Sportradar's Polymarket deal expanded to include more competitions

Heavyweight sports technology firm Sportradar has expanded its tie-up with nascent predictions market operator Polymarket, adding top-tier soccer and basketball to the existing relationship between the pair. The significant expansion adds properties including German soccer's Bundesliga, Euroleague Basketball, Australia's National Basketball League, the Chinese Basketball Association, and tennis' grand slams, to the current deal.

Sportcal

Aug

28th

2026

06:12

Emerging Tech, Partnerships and Alliances, Football, Tennis, B2B Tag, Partnerships

Shorts: Sportradar, Tottenham Hotspur, The EFA

Sportradar has expanded its partnership with Polymarket, extending its sports data, streaming and integrity services to the prediction market platform across more than 20 leagues and competitions. The expanded US agreement adds properties including the Bundesliga, Euroleague Basketball, Chinese Basketball Association (CBA), National Basketball League (NBL), tennis Grand Slams and UTR Pro events, increasing Polymarket’s coverage across football, basketball and tennis.

Sport Industry

Aug

27th

2026

19:43

Partnerships and Alliances, B2B Tag, Partnerships

Sportradar Expands Polymarket Deal to Cover 20+ Sports Leagues

The deal builds on an existing relationship between the two companies rather than introducing a first-time tie-up. Sportradar said the two firms are significantly expanding their prediction market partnership to more than 20 global sports leagues and competitions. Read original a...

CoinMarketCap

Aug

27th

2026

10:00

Partnerships and Alliances, B2B Tag, Partnerships

News today positive signals for Sportradar, says Jefferies

Jefferies views Sportradar’s ( SRAD ) news today as positive signals for the business. The company expanded its agreement to provide data, odds, visualization, integrity, and marketing services to Polymarket, the analyst tells investors in a research note.

TipRanks

Aug

27th

2026

07:10

Partnerships and Alliances, B2B Tag, Partnerships

Sportradar, Polymarket expand partnership

Sportradar ( SRAD ) and Polymarket announced a significant expansion of their strategic relationship extending Sportradar’s sports data, streaming and integrity services to Polymarket across more than 20 sports leagues and competitions representing approximately 300,000 matches annually.

TipRanks

Aug

27th

2026

01:07

Partnerships and Alliances, Emerging Tech, Big Data/Analytics, Partnerships

Sportradar Scores with Euroleague Basketball Official Data and AV Betting Rights Deal

Home Kilas Global Sportradar Scores with Euroleague Basketball Official Data and AV Betting Rights Deal Kamis, 27 Agustus 2026 07:07:00 Sportradar Scores with Euroleague Basketball Official Data and AV Betting Rights Deal ST. GALLEN, Switzerland and BARCELONA, Spain, Aug.

RiauOne

Sportradar's customers primarily consist of hospitality and spectator Sports companies. Examples of Sportradar's customers include Major League Baseball (MLB), Caesars Entertainment and National Basketball Association. Sportradar has commercial and technical partners like European Tour (DP World Tour Golf), Rush Street Interactive and FanDuel. Examples of Sportradar's suppliers include DAZN Group, NPAW and Podium.

Example Customers

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Example Suppliers

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Example Partners

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Sportradar currently holds 2 broadcasting rights for sports competitions including soccer | association football and basketball.

Example Sports Rights Suppliers

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Analyst insight reports

Media tech in the UK and Ireland

NAB Show 2023 key themes

Navigating radio automation and playout

Making money from sports streaming

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Analysis

Data

Analysis

Data

Sportradar

2025 Revenue

Founded

Headcount

Headquarters

Primary Segment

Ownership

Deployments

News Summary:

Similar Companies

Example Customers

Example Suppliers

Example Partners

Example Sports Rights Suppliers

Analyst insight reports