Digitas India is a privately owned marketing and technology services company headquartered in India. It was founded in 2006 and is part of the Publicis Groupe. The company has 410 employees and leverages comprehensive data, technology, creative, media, and strategy capabilities to deliver outcomes via connected practices that include Creative + Media Campaigns, Brand Experiences, CRM & Loyalty, and Marketing Transformation. Digitas India uses a proprietary planning process called North to achieve its goals.