MoEngage, a privately owned company headquartered in the US, was founded in 2014 and employs approximately 770 individuals. The company provides a customer engagement platform designed to help brands deliver personalized experiences across multiple channels. Its platform utilizes an AI engine to facilitate hyper-personalization and cross-channel marketing, encompassing web and app interactions as well as transactional alerts. MoEngage's services aim to provide a unified, 360-degree view of the customer. The company targets industries such as financial services, retail, media, and travel, offering tools intended for use by marketers, product owners, and developers.
On August 12, 2026, MoEngage, in partnership with Khaleej Times, hosted a CXO roundtable in Riyadh where senior executives from the GCC region discussed artificial intelligence. The event, held on July 7, brought together 25 leaders from sectors including hospitality, automotive, insurance, utilities, and financial services. Business leaders identified organizational readiness, rather than the technology itself, as the primary obstacle to achieving meaningful returns from AI investments.
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