Grupo Exito

Grupo Exito, a publicly owned company headquartered in Colombia, employs approximately 18,530 individuals and specializes in retail. The company operates in South America, adapting to consumption patterns through innovation, digital transformation, and sustainability. It maintains a presence in Colombia with the brands Éxito, Carulla, Super Inter, Surtimax, Surtimayorista, and Viva; in Uruguay with Grupo Disco and Grupo Devoto; and in Argentina with Libertad and Paseo. Its strategies include innovation in value formats and new seamless payment solutions, an omni-customer strategy designed to provide a fluid experience across all channels, traffic monetization through shopping centers, loyalty programs, and complementary businesses, and a focus on sustainability.