Havas Sports & Entertainment is a privately held advertising agency founded in 1999 and headquartered in Australia. The company offers a range of services, including sponsorship evaluation, licensing, and marketing. With a team of 10 employees, Havas Sports & Entertainment provides expertise in the sports and entertainment industry, helping clients achieve their marketing goals.
Havas Sports & Entertainment, a French holding company, merged its London agencies, Cake and Jump, and expanded its Havas Play business into the UK. Rosie Holden was appointed to lead the merged entity, known as Havas Play UK. In India, Havas Sports and Entertainment, Havas Content, and Cake India launched the 'Havas Play' brand globally. The company retired the Havas Sports and Havas Sports and Entertainment brands in existing markets. Havas Play was introduced as a dedicated network within the Havas ecosystem, unifying existing agency brands. The Havas Sports & Entertainment vertical complemented Cake in meeting clients' requirements.
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