Hisense Group, a publicly owned company headquartered in China, founded in 1969, operates with approximately 4550 employees, specializing in consumer electronics. The company reported $12.2B in revenue as of 2025. Functioning as a home appliances manufacturer, its product portfolio includes multimedia, home appliances, communications, intelligent information system, refrigeration equipment, and television. Hisense Group operates over 20 global subsidiaries.
On August 26, 2026, the XBOX app began rolling out on select Hisense and other VIDAA OS-powered Smart TVs, bringing Xbox Cloud Gaming directly to living rooms across over 25 markets. Previously, on August 24, Hisense received six EISA (Expert Imaging and Sound Association) Awards for 2026-2027, acknowledging the brand's innovation and excellence in home entertainment products. This followed an August 6 announcement with Dolby Laboratories, stating that Dolby Vision 2 is now available on select Hisense televisions, launching the first phase of a rollout to deliver Dolby's next-generation picture quality. Earlier, on July 21, Hisense unveiled a comprehensive AI-powered growth strategy to guide its next phase of global development in consumer electronics and home appliances. The company also partnered with FIFA and KultureCity on July 16, aiming to deliver more inclusive matchday experiences for fans with sensory sensitivities across all 16 FIFA World Cup 2026TM host cities.
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