Hisense Group, also known as Hisense Home Appliances Group, is a publicly owned company headquartered in China. Founded in 1969 and employing approximately 4,550 individuals, the company specializes in computers and electronics manufacturing. Hisense functions as a home appliances manufacturer, with products encompassing multimedia, home appliances, communications, intelligent information systems, refrigeration equipment, and television. The company operates over 20 global subsidiaries.
On May 19, 2026, Hisense joined global industry leaders from the semiconductors, consumer electronics, new energy, and intelligent manufacturing sectors at a state-level welcome banquet in Beijing during Donald Trump’s diplomatic visit to China. This follows Hisense India's strategic multi-category expansion on May 15, 2026, moving beyond its television stronghold to capture a larger share of the consumer appliance market, with plans to introduce new products semi-annually.
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