Hurricanes

https://www.hurricanes.co.nz/
https://www.linkedin.com/company/hurricanes/

Hurricanes, a privately owned entity based in New Zealand, was founded in 1996 and operates with approximately 200 employees. The company reported $11.3M in revenue as of 2023 and functions as a tier 2 media tech buyer. Its primary business involves sports tickets, merchandise, and sponsorship, operating as a New Zealand professional men's rugby union team based in Wellington that competes in Super Rugby. The Hurricanes were formed to represent the lower North Island, encompassing the East Coast, Hawke's Bay, Horowhenua Kapiti, Manawatū, Poverty Bay, Taranaki, Wairarapa-Bush, Wanganui, and Wellington unions. They currently play at Hnry Stadium, having previously played at the now-defunct Athletic Park.

Revenue

Founded

1996

Headcount

199

Headquarters

New Zealand

Primary Segment

Spectator Sports

Ownership

Privately Owned

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Hurricanes offers 3 products in the sports industry. Hurricanes's product portfolio comprises of sports tickets, merchandise and sponsorship.

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Hurricanes's revenues were less than $25M in 2024. Caretta Research has split Hurricanes's revenue into 3 different product categories, the largest of which is sponsorship and merchandise. For full access to Hurricanes's revenue breakdown subscribe to Caretta Portal.

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