icon group

icon group, also known as iconmobile, is a privately owned company operating under the umbrella of WPP and headquartered in Germany. Founded in 2003, the company employs approximately 100 individuals and offers full-service innovation from idea to scale, focusing on product innovation and design. It consists of two entities: icon impact, an international product innovation arm, and icon ventures, a venture capital fund that invests in ventures enabling traditional companies to reinvent business models for the future. The group drives change across a range of industries, including automotive, consumer goods, financial services, and health care, with past clients such as BMW, Bosch, OralB, and Henkel. While headquartered in Berlin, icon group maintains additional offices in Munich, Ingolstadt, Los Angeles, and Shanghai.