Imatag, a privately owned French company founded in 2015, offers content security solutions. Its primary product is video and image watermarking technology. As of 2024, the company employs approximately 30 people and generates annual revenue of less than $10 million.
China adopted regulations on March 14, 2025, requiring the identification of AI-generated content, effective September 1, 2025. These regulations aim to address concerns about disinformation and manipulation. An update on July 22, 2024, provided details on the EU AI Act's requirements for labeling AI-generated content, including implementation dates and compliance requirements. The real estate intelligence sector faces significant copyright litigation, with potential damages exceeding $1 billion. Companies should consider the challenges of protecting images using watermarking solutions, noting that free, open-source options may present security vulnerabilities. A modern watermarking solution should offer scalability, precise traceability, and protection against AI-generated content and leaks.