Intersport, a privately owned company headquartered in the US, was founded in 1985 and employs approximately 300 individuals. Its main product is marketing services, functioning as a US media and marketing firm.
On February 16, 2026, Intersport launched a new flagship ski hire store at Rond Point in Méribel, strategically located to enhance the mountain experience for customers. Previously, on February 3, 2026, the retailer promoted the Nakamura E-Summit 700 electric bike with a 300-euro discount, highlighting its balance of comfort and performance for mountain biking. This followed an ongoing massive sale on INTERSPORT.de, active since at least February 1, 2026, featuring new deals across hiking, winter sports, and outdoor equipment, including THE NORTH FACE women's wests available for €119.90.
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