itg

https://www.inthegame.io
https://www.linkedin.com/company/inthegame-io/

itg, also known as inthegame, a privately owned company headquartered in Israel, was founded in 2016 and employs approximately 30 individuals. The company reported $1.0M in revenue as of 2024. The company specializes in video processing and playout, offering a monetization solution for CTV streaming apps through client-side, in-content ad units, delivering additional premium inventory beyond traditional ad breaks. itg delivers various ad formats, including Squeeze-back, Shoppable, Pause Ads, and Interactive Units, with customizable sizing, positioning, and animation options, for both live and VOD content. Its cross-platform solution works across all major OTT app platforms. itg deploys via Native Libraries with Load & Init Integration, incorporating platform-specific code into the app, initializing it for use. This process takes about 10 minutes per device, optimizing functionality across platforms.

2024 Revenue

Founded

2016

Headcount

Headquarters

Israel

Primary Segment

Video processing and playout

Ownership

Privately Owned

Deployments

Similar Companies

Subscribe for full access to itg's profile

itg offers products in the media tech industry. itg's product portfolio comprises of tV and streaming ad tech and video processing and playout.

Subscribe for full access to itg's products in full detail

itg's revenues were less than $10M in 2024. Caretta Research has split itg's revenue into 2 different product categories, the largest of which is server-side ad insertion (SSAI). For full access to itg's revenue breakdown subscribe to Caretta Portal.

Subscribe for full access to itg's revenue in full detail

itg's customers primarily consist of entertainment Providers, media and TV services and broadcast television and radio companies. Examples of itg's customers include Future Today, Atmosphere and TV Azteca.