Kantar is a privately owned market research company founded in 1992 and headquartered in the United Kingdom. Its primary business involves providing data and analytics related to marketing.
Worldpanel by Numerator reported 2.5% value growth in Asia’s FMCG sector during the second quarter of 2025. A separate report from the same source estimated the value of India’s health food products category at ₹63093 crore. In other news, a course on questionnaire design was offered, noting some content overlap with a prior course, "Questionnaire Fundamentals". Additionally, the company announced Paul Zwillenberg's appointment as Chief Executive Officer, effective January 1, 2026, with his joining date set for September 29. The company also addressed the challenges of maintaining and improving existing quantitative surveys, particularly in light of potential budget constraints.
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