LiTV, a privately owned company headquartered in Taiwan, functions as a tier 1 media tech buyer. It was founded in 2007 and employs approximately 50 individuals. The company specializes in media and TV services, operating an Over-The-Top (OTT) streaming platform known for its hybrid content model. This service offers a library of Video on Demand (VOD) content and a selection of live television channels, including over 400 linear channels such as domestic news (TVBS, EBC News), sports (BO SPORTS), variety, and movie channels. Its VOD library spans six major categories, focusing on Taiwanese, Chinese, Japanese, and Korean dramas, movies, variety shows, and anime. The platform operates on a freemium basis, providing ad-supported VOD content and a subscription-based "Luxury" plan for ad-free access to its complete library and live channels across multiple screens.