Lucky Generals, a privately owned company headquartered in the United Kingdom, is a subsidiary of Omnicom Advertising Group (OAG). Founded in 2013, it employs approximately 150 individuals. The company specializes in advertising, marketing, and media agency services. Functioning as a creative company, it aims to deliver a broad definition of creativity, focusing on human needs and desires to drive behavioral change through its work.
On September 21, 2026, Lucky Generals created a campaign for George at ASDA's Autumn womenswear collection, aiming to position its fashion offering with a focus on style and value. This follows the August 24 and 25, 2026, launch of George at ASDA’s "If You Know You Know" creative platform, also developed by Lucky Generals. Described as the brand's biggest campaign in recent history, it redefines George as a destination where style and value coexist, bringing together its home and fashion brands under a unified idea. This initiative marked the first time an agency led creative efforts across both home and fashion categories for George.
Similar Companies
Subscribe for full access to Lucky Generals's profile
Lucky Generals offers products in the ad tech and services industry. Lucky Generals's product portfolio comprises of advertising, marketing, media agencies.
Subscribe for full access to Lucky Generals's products in full detail
Lucky Generals's revenues were less than $25M in 2024. All the revenue comes from creative agency.
Subscribe for full access to Lucky Generals's revenue in full detail
Subscribe for full access to Lucky Generals's products in full detail 
