MaxMind is a privately owned company headquartered in the US. Founded in 2002, with approximately 100 employees, the company reported $11.7M in revenue as of 2024. The company specializes in IP geolocation and online fraud protection.
MaxMind recently found that nearly half of chargebacks reported by its minFraud clients, which were coded as fraud, were associated with some form of anonymizer, a significantly higher proportion than the approximately one-fifth seen in ordinary transactions, following an analysis of its chargeback data published on August 26, 2026. Previously, on June 28, 2026, MaxMind updated its "How accurate is IP geolocation?" post, acknowledging that the visible IP address often represents a CDN edge, corporate proxy, VPN exit, privacy relay, or shared mobile/CGNAT gateway, a development that exposed what the company referred to as "geolocation blind spots."
MaxMind offers 2 products in the media tech and ad tech and services industries. MaxMind's product portfolio comprises of ad measurement and verification and content security.
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MaxMind's revenues were less than $25M in 2024. Caretta Research has split MaxMind's revenue into 2 different product categories, the largest of which is fraud detection and prevention. For full access to MaxMind's revenue breakdown subscribe to Caretta Portal.
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MaxMind's customers primarily consist of video processing and playout and enterprise connectivity services companies. Examples of MaxMind's customers include Proximus Global and Ateme.
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