MTM

MTM

http://www.wearemtm.com
https://www.linkedin.com/company/mtm-london/

MTM is a privately owned company based in the UK. Founded in 2006, the company employs approximately 100 individuals. Functioning as a business consulting and services provider, MTM specializes in market research within the media and technology sectors.

Revenue

Founded

2006

Headcount

381

Headquarters

United Kingdom

Primary Segment

Business Consulting and Services

Ownership

Privately Owned

News Summary:

MTM recently hosted "The Breakfast Club: The Future of TV" on September 9, 2026, welcoming senior leaders from the UK's broadcasting, streaming, and online video industries to the Century Club in Soho. The event focused on pressing challenges within the TV and broadcast sectors, featuring exclusive research from 3 Reasons and two expert panels discussing market differentiation and engaging younger audiences. Previously, a contract details notice published on June 29, 2026, by Ofcom UK7, identified MTM in connection with "Multichannel TV Market Model and Forecasts and Associated Services" under procurement identifier ocds-h6vhtk-06bf05.

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Oct

2nd

2026

05:13

Awards and Recognitions, B2B Tag, Marketing and Promotional Activities, Award Wins

MRS Award Nominations

We are delighted to announce that MTM has been announced as a finalist in two categories at the upcoming MRS Awards 2026. Our work with Tesco Media on the Moving Mindsets project has been recognised within the Media Research category for uncovering how retail media can build brands in addition to driving sales.

Sep

14th

2026

09:39

Events, Emerging Tech, Marketing and Promotional Activities, Events and Conferences

The Future of TV: Key Takeaways from MTM's Breakfast Club

On 9 September 2026, we welcomed senior leaders from the UK’s broadcasting, streaming and online video industry to the Century Club in Soho for The Breakfast Club: The Future of TV. The big question: what are the most pressing challenges facing the TV and broadcast industry right now? Exclusive research from 3 Reasons set the scene for two panels of industry experts: one on standing out in a crowded market, the other on winning over younger audiences.

Sep

10th

2026

09:48

Beyond the Reboot - Why Gen Z and Millennials are craving unfiltered sincerity

The entertainment industry can’t stop dragging 90s and Y2K IP out of the grave, and it’s starting to backfire. Every major studio seems stuck in the same loop: legacy sequel, live-action remake, spin-off, repeat. What used to be a safe bet, isn’t.

Aug

18th

2026

23:30

Emerging Tech, B2B Tag

Is one of the Middle East's most exclusive media ecosystems open for business?

For decades, advertising in the major economic hubs of the Middle East followed a simple rule: go big or go home. Outdoor media became a space reserved for big spending global soft drink empires, luxury car makers, and mega property developers, becoming synonymous with the wealth and prosperity of the region and the modernity of the built environment.

Campaign Middle East

Jun

29th

2026

01:00

Procurement and Sales, B2B Tag

Multichannel TV Market Model and Forecasts and Associated Services

Ofcom UK7: Contract details notice - Procurement Act 2023 - view information about notice types Notice identifier: 2026/S 000-060719 Procurement identifier (OCID): ocds-h6vhtk-06bf05 Published 29 June 2026, 12:28pm Scope Scope Reference ecm_1652 Description The core

Government of UK Find Tender Service

Jun

23rd

2026

04:30

Social media fans direct algorithms to a different beat

The overwhelming majority (94%) of regular social media users have taken action to manage the content they are shown by algorithm-driven feeds, moving beyond passive scrolling and becoming more intentional about the way they shape their digital experiences.

Decision Marketing

Jun

16th

2026

13:41

94% of social media users are taking action to control what the algorithm shows them

London, 16th June 2026: New research shared today by media, marketing and technology companyBrave Bison shows that 94% of regular social media users have taken action to manage the content they are shown by algorithm-driven feeds.

May

19th

2026

09:44

Pay up for the cup

Much to the disappointment of many Arsenal, Crystal Palace, and Aston Villa fans, the upcoming European cup finals will not be shown on free-to-air television. Instead, the three European finals will be restricted to TNT and HBO Max (behind a paywall) for the first time.

May

5th

2026

05:13

The art of being essential: why nailing the basics is the secret to brand growth

Brand growth is simple. At least it should be. Becoming distracted amongst the world of digital services and descriptions is understandable. Yet it’s easy to overlook what really promotes brand growth, and that’s simplicity. Essentially, ‘Get the Basics Right’.

Apr

30th

2026

07:03

What to Watch - The role of prominence in viewer choices

Great content is no longer enough MTM’s latest report, ‘What to Watch: The role of prominence in viewer choices‘, digs into the role of prominence in viewer choices. The giants of streaming are all battling for supremacy and smaller players are facing greater competition for a smaller audience.

Jan

7th

2026

18:30

Emerging Tech, B2B Tag

App Store Technical Deep Dive and Digital Ecosystem Analysis

Ofcom UK7: Contract details notice - Procurement Act 2023 - view information about notice types Notice identifier: 2026/S 000-001262 Procurement identifier (OCID): ocds-h6vhtk-06016b Published 8 January 2026, 8:40am Scope Scope Reference C20252438 Description Ofcom has a requirement for a technical research report into the age assurance and child safety measures on app stores, and for a model which explores the role of app stores in the child-user journey across the broader digital ecosystem.

Government of UK Find Tender Service

Dec

1st

2025

09:46

Business Expansion

MTM Announces Its Most Ambitious Global Expansion Plan: Three-Pronged Approach for Global Growth, Brand Empowerment, and Social Responsibility

London, UK, November 2025 — MTM, a London-based platform established in 2004, has announced the launch of its largest and most comprehensive global strategic upgrade to date. The strategy, focused on a “three-pronged approach,” includes: global business expansion, deepening brand empowerment in sports and entertainment, and social responsibility initiatives across multiple countries.

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