Native Foreign is a privately owned creative agency and production company based in the United States. Founded in 2018, the company specializes in broadcast professional services and has a team of approximately 10 employees.
In April, Native Foreign collaborated with Toys "R" Us to release a groundbreaking brand film, the first of its kind, using OpenAI's Sora generative AI model. The film garnered significant attention within the industry. Recently, Native Foreign secured representation from UTA, solidifying their position as an Emmy-nominated, women-owned creative agency renowned for integrating AI into their storytelling approach. Toys "R" Us, the iconic toy retailer, made a notable comeback by partnering with Native Foreign and utilizing Sora's text-to-video AI tool. This collaboration resulted in a pioneering brand film that creatively narrated the origin story of founder Charles Lazarus. The film was showcased at the Cannes Lions International Festival in June, where it received mixed reactions from viewers. Notably, the film was predominantly created using OpenAI's Sora, making it a significant milestone in AI-generated advertising.
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Native Foreign offers products in the media tech industry. Native Foreign's product portfolio comprises of broadcast professional services.
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