Pirelli is a privately owned company headquartered in Italy. Founded in 1872, it has an estimated 11,640 employees. Functioning as a tier 1 media tech buyer, the company specializes in developing, manufacturing, and marketing tires for motor vehicles, industrial vehicles, and motorcycles.
Pirelli plans to conduct Formula 1 tyre tests throughout April, maintaining activity for teams despite the cancellation of the 2026 Bahrain and Saudi Arabian Grands Prix due to regional conflict; the next Grand Prix is scheduled for May 1-3 in Miami. This follows a two-day development test program at Suzuka, concluded on April 2, where Pirelli worked with Red Bull and Racing Bulls, focusing on wet-weather compounds despite challenging weather conditions. Separately, on March 29, Pirelli collaborated with Tractian to establish a reliability program at its high-output tire manufacturing plant, which employs 2800 people, by deploying Tractian condition monitoring sensors across critical assets to enhance maintenance. Earlier that day, Jim Pollicina claimed championship points as the Trofeo Pirelli winner in Race 2 at Phillip Island.