Pixl is a privately owned UK-based company founded in 2017. Employing approximately 30 people, it provides broadcast professional services, specializing in the installation and set design for live broadcasts, including virtual set implementation. In 2023, the company's revenue was less than $10 million.
On September 11, 2019, Pinnacle X-Ray Solutions Inc. expanded its portfolio by including Pixl. On March 2, 2021, images from the Perseverance rover's left navcam showed Pixl, a science instrument, on the rover's robotic arm. Pixl opened a new London office in Kings Cross, located in The Derby on St Chad’s Street, opposite King’s Cross and St Pancras stations. This office opening represents a strategic move.