Pixotope

https://www.pixotope.com/
https://www.linkedin.com/company/pixotope/

Pixotope is a privately owned company based in Norway, founded in 2013, that employs approximately 60 individuals and reported $6.7M in revenue as of 2025. Functioning as a tier 3 media tech buyer, the company specializes in graphics production through its interactive mixed reality technology, which is intended for live augmented reality and virtual production for broadcast, sports, esports, and entertainment.

2025 Revenue

Founded

2013

Headcount

Headquarters

Norway

Primary Segment

Graphics

Ownership

Privately Owned

Deployments

News Summary:

On August 31, 2026, Pixotope Technologies AS announced its unified platform, offering full access to all Pixotope capabilities across three editions, designed to provide virtual production teams with a reliable and complete solution. This follows a case study highlighted on August 12, 2026, describing how ZARA Kids employed virtual production to capture the ambiance of California streets for its Spring/Summer campaign in Europe during January, thereby avoiding extensive relocation. Previously, on July 28, 2026, Pixotope shipped its 26.2.0 software update, which included upgrades such as Live Controller HDR Color Matching and an upgraded Artist module, developed based on user feedback. Earlier on July 23, 2026, Pixotope renewed its Gold SVG Europe sponsorship, affirming its commitment to advancing live sports broadcasting with XR, AR, and virtual set tools. This follows Nanyang Polytechnic’s School of Business Management installing the Pixotope Virtual Production platform on July 2, 2026, to equip students with skills in augmented reality (AR), extended reality (XR), and real-time virtual production.

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Pixotope offers 12 products in the media tech industry. Pixotope's product portfolio comprises of graphics.

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Pixotope's revenues were less than $10M in 2025. Caretta Research has split Pixotope's revenue into 5 different product categories, the largest of which is tracking. For full access to Pixotope's revenue breakdown subscribe to Caretta Portal.

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Aug

31st

2026

01:30

New Offerings, New Offerings

Pixotope Brings Its Entire Technology Stack onto One Platform

Pixotope Technologies AS today announced its unified platform, offering full access to all Pixotope capabilities in three editions. The consolidation is designed to give virtual production teams confidence in a reliable, complete solution that supports their best work.

Pixotope

Aug

12th

2026

06:30

Emerging Tech, ESG, Events and Conferences

How ZARA Kids Brought California to Europe with Virtual Production

For fashion brands, timing is everything. Campaigns are often produced one or two seasons ahead, requiring teams to create visuals long before products reach consumers. For ZARA Kids’ Spring/Summer campaign, this presented a unique challenge: capturing the unmistakable look and feel of California streets in the middle of January without relocating the entire production across the world.

Pixotope

Jul

28th

2026

10:30

Product Updates

Pixotope 26.2.0 - Live Controller, HDR Color Matching, Upgraded Artist & More

What's new in Pixotope 26.2 We shipped Pixotope 26.2 over the summer. With our software live on air at events around the world. No fanfare, no downtime. That's not an accident. It's what happens when a release is built around what designers, engineers and operators actually tell us they need: more control, fewer surprises, and software that holds up when the show can't wait.

Pixotope

Jul

23rd

2026

09:50

Emerging Tech, Sports Rights Updates, Marketing and Promotional Activities

Pixotope renews Gold SVG Europe sponsorship to ‘push the craft of live sport forward’

Pixotope, a software company focused on enhancing visual storytelling through real-time graphics and virtual production technology, has returned as a Gold sponsor of SVG Europe. Seen across the World Cup, Pixotope gives broadcasters the XR, AR and virtual set tools to power their biggest creative ambitions, offering an end-to-end toolset that puts users in full control, with reliability and performance built in as standard.

SVG Europe

Jul

2nd

2026

01:30

Emerging Tech

Nanyang Polytechnic Brings Pixotope to Its Business School

A studio for teaching AR, XR and real-time virtual production Nanyang Polytechnic’s School of Business Management (SBM) continues to embrace innovation in digital learning with the installation of the Pixotope Virtual Production platform. This initiative marks a significant step towards equipping students with industry-relevant skills in virtual production, augmented reality (AR), and real-time content creation.

Pixotope

Jul

1st

2026

01:00

Events, Emerging Tech, Sports Rights Updates

Many Countries. Many Studios. One Pixotope. – Broadcast Industry Network

June has ended, and the World Cup is progressing through the last games of the group stages, and it probably hasn’t escaped you that broadcasters are pushing production techniques fully to deliver new and exciting content to viewers.

Broadcast Industry Network

Apr

27th

2026

03:30

B2B Tag

Pixotope Adds Support for Volinga’s 3D Gaussian Splatting Plugin

Integration enables broadcast and virtual production teams to render real-world locations as photorealistic 3D environments inside Pixotope’s real-time graphics platform Oslo, Norway - April 26, 2026 - Pixotope, the real-time virtual production software platform for broadcast, has announced support for Volinga’s 3D Gaussian Splatting (3DGS) Plugin, enabling production teams to import and render photorealistic captured environments directly within Pixotope’s Unreal Engine–based workflow.

Pixotope

Apr

20th

2026

08:30

Partnerships and Alliances, Emerging Tech, B2B Tag

Virtual Production Finds Its Footing

Virtual production is coming of age and entering a phase defined less by experimentation and more by repeatability, scalability and real-world usability. Industry observers cite a clear shift in how VP technologies are deployed. “There’s been a notable maturation in how productions think about workflow,” Pixotope Chief Experience Officer Simon Davis said.

TVTechnology

Apr

8th

2026

03:30

Events, B2B Tag

Pixotope Selects d&b solutions as Preferred Partner for Broadcast and Corporate XR & Virtual Studio Production

Strategic partnership brings together the UK's leading AVLM integrator and the world's foremost real-time virtual production software platform to deliver immersive broadcast and corporate XR experiences.

Pixotope

Mar

4th

2026

05:30

Emerging Tech, B2B Tag

Rome wasn’t built in a day, neither is successful virtual production

For nearly a decade before I joined Pixotope, I’d been pitching virtual production to Amarin TV. Each time, they weren’t quite ready. The technology wasn’t there yet, the workflow wasn’t right. Something was always missing. But their ambition never changed.

Pixotope

Mar

2nd

2026

10:20

Partnerships and Alliances

Ventum Tech partners with Pixotope to expand virtual production capabilities across the GCC

Ventum Tech and Pixotope have agreed a strategic partnership that positions Ventum Tech as a key regional integration and deployment partner for Pixotope’s virtual production technology across the GCC and Lebanon. Together, the two companies aim to support broadcasters, production studios, event organisers, and enterprise clients seeking to deliver more immersive, real-time, and visually dynamic content experiences.

SVG Europe

Mar

1st

2026

18:30

Events, Emerging Tech, B2B Tag

Ventum Tech Partners with Pixotope to Expand Virtual Production Capabilities Across the GCC

Ventum Tech announces a strategic partnership with Pixotope, a real-time graphics and virtual production platform, formalized during Ventum Tech’s visit to Pixotope’s headquarters in Oslo. The partnership positions Ventum Tech as a key regional integration and deployment partner for Pixotope’s virtual production technology across the GCC and Lebanon.

Sports Video Group

Pixotope's customers primarily consist of technology, Information and Media and broadcast television and radio companies. Examples of Pixotope's customers include China Media Group, Grupo Globo and Shanghai Media Group. Pixotope has suppliers like Bridge Technologies.

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Analysis

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Pixotope

2025 Revenue

Founded

Headcount

Headquarters

Primary Segment

Ownership

Deployments

News Summary:

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