Prasar Bharati, also known as PB, is a state-owned entity headquartered in India. Founded in 1997, it operates with approximately 15,570 employees and reported $610.8M in revenue as of 2023. Its main product is Broadcast Media Production and Distribution. The company functions as India's public service broadcaster, organized as an autonomous statutory body established under an Act of Parliament. The corporation was formed to transition the country’s state media units away from direct government oversight into an independent public network. It serves as the parent enterprise supervising Doordarshan (DD), the terrestrial and satellite television network, alongside Akashvani (All India Radio). Tasked with a public service mandate to safeguard demographic diversity, foster national integration, and disseminate unbiased information, Prasar Bharati reaches virtually the entire Indian population. It funds its extensive infrastructure via direct governmental grants, commercial airtime advertising sales, and its free-to-air direct-to-home (DTH) satellite platform, DD Free Dish.

2023 Revenue

Founded

1997

Headcount

15,570

Headquarters

India

Primary Segment

Broadcast Media Production and Distribution

Ownership

State Owned

News Summary:

Prasar Bharati invited applications on July 10, 2026, for its 100th e-auction, scheduled for July 16, to allot vacant MPEG-2 slots on the DD Free Dish DTH platform for the period from July 23, 2026, to March 31, 2027. This follows a Delhi High Court directive on July 4, 2026, ordering Prasar Bharati to pay salary arrears to 66 technicians, senior technicians, and engineering assistants from 1996, ruling that equal pay must include monetary benefits and notional pay fixation alone would be unjust. Earlier, on June 29, 2026, Salasar Techno Engineering Limited announced its successful execution of a six-tower Hybrid FM programme for Prasar Bharati’s All India Radio, contributing to the public broadcasting ecosystem. On June 25, 2026, the Ministry of Information and Broadcasting (MIB) opened a 30-day comment window for new draft recruitment rules governing engineers in Prasar Bharati’s Civil Construction Wing. Previously, on June 24, 2026, the MIB issued a corrigendum to its June 11 notification, clarifying that free-to-air broadcast mandates apply to all official matches played by the Indian men’s and women’s cricket teams, correcting an earlier phrasing error.
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Prasar Bharati currently holds broadcasting rights for sports competitions including multi-sport.

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