Prasar Bharati, also known as PB, is a State Owned entity headquartered in India. Founded in 1997, the company operates as a tier 1 media tech buyer and employs approximately 15,570 individuals. It reported $581.5M in revenue as of 2023. Functioning as India's statutory autonomous public service broadcaster, established by the Parliament of India under the Prasar Bharati Act of 1990, it serves as the parent body for the nation's two state-owned media wings: Doordarshan (DD) (television) and All India Radio (AIR/Akashvani) (radio). Operating under the oversight of the Ministry of Information and Broadcasting, Prasar Bharati manages an extensive broadcasting network with a mandate to educate, inform, and entertain the public while ensuring balanced media coverage across the country's diverse linguistic and cultural landscape. It utilizes an infrastructure of terrestrial transmitters, DTH services (DD Free Dish), and regional stations to deliver news, cultural programming, and essential government information, reaching remote geographic regions of the subcontinent.

2023 Revenue

Founded

1997

Headcount

15,570

Headquarters

India

Primary Segment

Media and TV services

Ownership

State Owned

News Summary:

India’s public service broadcaster Prasar Bharati on February 19, 2026, extended the deadline for satellite TV channels to submit bids for its Waves OTT platform, granting them until March 31, 2026, to apply. This decision pushed back the original cut-off from December 1, 2025. Also on February 19, private broadcasters raised concerns over revenue transparency on Prasar Bharati’s Waves OTT platform, citing what they described as prolonged opacity regarding earnings disclosures and performance metrics, an issue testing relations between the public broadcaster and private networks.

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Prasar Bharati offers products in the media and telecoms services industry. Prasar Bharati's product portfolio comprises of media and TV services.
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Prasar Bharati has suppliers like Planetcast.

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Prasar Bharati currently holds broadcasting rights for sports competitions including multi-sport.

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