Prasar Bharati

Prasar Bharati

http://prasarbharati.gov.in/default.aspx
https://www.linkedin.com/company/prasar-bharati/

Prasar Bharati is India's public broadcaster, established in 1997 as a state-owned entity. It employs approximately 880 people and is headquartered in India. Its primary function involves providing broadcasting services, which now includes streaming services.

Revenue

Founded

1997

Headcount

874

Headquarters

India

Primary Segment

Streaming services

Ownership

State Owned

News Summary:

On March 4, Prasar Bharati conducted the 7th Annual (86th) e-auction for MPEG-4 slots on DD Free Dish. The auction resulted in 26 channels securing slots. These channels represent a variety of genres, including news, entertainment, and spiritual programming. Multiple new channels broadcasting in various Indian languages, such as Telugu, Gujarati, Kannada, Punjabi, Marathi, Rajasthani, Bhojpuri, and Odia, joined DD Free Dish. A separate survey, conducted in collaboration with the All India Digital Cable Federation (AIDCF), revealed a 31% decrease in employment among local cable operators (LCOs) between 2018 and 2024, from 120,557 to 82,722. This decline is attributed, in part, to a shift in consumer preference from pay TV to services like over-the-top (OTT) platforms, DD Free Dish, and Connected TV. The survey included 28,181 LCOs.

Similar Companies

Subscribe for full access to Prasar Bharati's profile

Prasar Bharati offers products in the media and telecoms services industry. Prasar Bharati's product portfolio comprises of streaming services.

Subscribe for full access to Prasar Bharati's products in full detail

Subscribe for full access to Prasar Bharati's revenue in full detail

Apr

16th

2025

18:30

Partnerships and Alliances, Caretta Research_Monitor Company

Prasar Bharati and STPI Sign MoU to Promote National-Level Robotics Competition ‘DD Robocon’

Home » News » Prasar Bharati and STPI Sign MoU to Promote National-Level Robotics Competition ‘DD Robocon’ New Delhi: In a major step towards nurturing innovation and promoting talent in the field of robotics, Prasar Bharati and the Software Technology Parks of India (STPI) have signed a landmark Memorandum of Understanding (MoU) to jointly organize the national-level robotics competition – DD Robocon.

Indian Masterminds

Apr

16th

2025

18:30

Caretta Research_Monitor Company

IAS Gaurav Dwivedi Gets Addl Charges at Prasar Bharati, Now Heads Three Roles – Know More About Him

Home » News » IAS Gaurav Dwivedi Gets Addl Charges at Prasar Bharati, Now Heads Three Roles – Know More About Him New Delhi: Gaurav Dwivedi, a 1995-batch IAS officer of the Chhattisgarh cadre and current CEO of Prasar Bharati, has been entrusted with two key additional responsibilities – Member (Personnel) and Member (Finance) – within the public broadcaster.

Indian Masterminds

Apr

16th

2025

18:30

Caretta Research_Monitor Company

CEO Prasar Bharti holding three charges

Gaurav Dwivedi, CEO, Prasar Bharti is holding two additional charges. He is holding the charges of Member Personnel and Member Finance. Member Finance post is vacant since November 10, 2024 while the Board is without Member, Personnel since February 5, 2017.

Whispers In The Corridors

Apr

2nd

2025

05:03

Procurement and Sales, Caretta Research_Monitor Company

Prasar Bharati announces 26 Winners of DD Free Dish MPEG-4 e-Auction

Mumbai: Prasar Bharati has revealed the list of 26 channels that have secured slots in the 7th Annual (86th) e-auction for MPEG-4 slots on DD Free Dish. The auction, conducted on March 4, saw a diverse mix of news, entertainment, and spiritual channels making the cut.

Apr

2nd

2025

03:07

Awards and Recognitions, Caretta Research_Monitor Company

26 channels won in 86th online MPEG-4 e-auction

Prasar Bharati recently published the list of successful channels of the 7th Annual (86th) e-auction MPEG-4 slots of DD Free Dish. 26 channels won in the e-auction, which was held on March 4. Multiple new TV channels of other languages of the country have joined DD Free Dish, including Telugu, Gujarati, Kannada, Punjabi, Marathi, Rajasthani, Bhojpuri Odia TV channels.

Apr

1st

2025

18:30

Caretta Research_Monitor Company

Prasar Bharati lists 26 winners of DD Free Dish MPEG-4 e-auction

Prasar Bharati has revealed the list of channels that have made the cut during the 7 th Annual (86 th ) e-auction MPEG-4 slots of DD Free Dish. According to the list, 26 channels have successfully bid at the auction that was held on March 4.

Apr

1st

2025

18:30

Caretta Research_Monitor Company

Prasar Bharati announces DD Free Dish MPEG-4 E-auction results

Prasar Bharati has announced the results of the 7th Annual (86th) e-auction process for MPEG-4 slots on its DD Free Dish platform. The announcement reveals the list of channels that have successfully secured placement on the platform following the competitive bidding.

Mar

31st

2025

18:30

Partnerships and Alliances, Hiring, Caretta Research_Monitor Company

LCOs see 31% drop in employment since 2018: Survey

Local cable operators (LCOs) have seen a 31% drop in employment from 120,557 in 2018 to 82,722 in 2024, according to a survey conducted in collaboration with the All India Digital Cable Federation (AIDCF). As per the survey of 28,181 LCOs across India, the subscriber base of 9,863 LCOs fell more than 40% between 2018 and 2024, while 2,536 saw a decline of 20% to 40% due to a shift of consumers from pay TV to services like over-the-top (OTT) platforms, Prasar Bharti’s DD Free Dish, and Connected TV.

Mar

28th

2025

04:21

Financial Results, Caretta Research_Monitor Company

DD FreeDish revenue dip is return to normal: Prasar Bharati CEO

Prasar Bharati's direct-to-home (DTH) platform DD FreeDish has experienced a notable decrease in e-auction revenue for its MPEG-2 slots, with earnings down by an estimated INR 150-200 crore for the 2025-26 cycle. While reports have highlighted concerns regarding mismanagement and the disqualification of the R1 bucket, Prasar Bharati, CEO, Gaurav Dwivedi contends that the decline represents a correction after an anomalous surge during recent election periods.“We did not lose,” Dwivedi told ETBrandEquity.

Mar

27th

2025

18:30

Procurement and Sales, Caretta Research_Monitor Company

Prasar Bharati to call for bids for D2M model testing

Prasar Bharati will call for bids for large-scale testing of for a business model based on Direct to Mobile technology. Media reports have quoted Gaurav Dwivedi, CEO of Prasar Bharati, as saying that the pubcaster is trying to establish the viability of the business model and the bids from tech companies will be invited within a year.

Mar

27th

2025

15:11

Regulatory and Legal, Caretta Research_Monitor Company

EXCLUSIVE: Prasar Bharati gears up for massive D2M trials, bidding to begin in a year

Prasar Bharati will call for bids within a year to rollout large scale testing of Direct to Mobile (D2M) technology in the country to establish a viable business model. The Ministry of Information and Broadcasting (MIB) had referred the Direct-to-Mobile (D2M) broadcasting proposal to a committee of secretaries.

Mar

27th

2025

10:48

New Offerings, Caretta Research_Monitor Company

Prasar Bharati releases LCN line-up for successful MPEG-2 auction bidders

Prasar Bharati has issued the LCN(Logical Channel Number) line up of MPEG-2 channels, which are effective from April, 1, 2025. Around 12 new LCNs have been allotted to the successful bidders of the MPEG-2 auctions. New LCNs include Action Cinema, Zee Anmol, Shemaroo Marathibana, Sadhna Gold, Manoranjan Prime, Colors Rishtey, Sony Pal and NDTV India, among others.

Prasar Bharati has suppliers like Planetcast.

Example Suppliers

Subscribe for full access to Prasar Bharati's profile

Prasar Bharati currently holds broadcasting rights for sports competitions including multi-sport.

Example Sports Rights Suppliers

Subscribe for full access to Prasar Bharati's profile

Analyst insight reports

What buyers really want - revealed

What we learnt from NAB and what it means for IBC

AI in media and broadcast

Keeping up appearances

Subscribe to access all analyst insight reports