Khelo India is a privately owned organization headquartered in India, founded in 2018 with approximately 40 employees, and reported $2.3M in revenue as of 2023. Identified as a tier 3 media tech buyer, the India-based sports organization primarily oversees the Khelo India Youth Games (KIYG), which are annual national level multidisciplinary grassroot games held in India during January or February for two categories: under-17 years school students and under-21 college students.
On January 21, 2026, Khelo India invited expressions of interest from partners for various campaigns under the Fit India Movement. This follows the publication on August 20, 2025, of discipline-wise participation data from all editions of the Khelo India Games. Earlier, on July 27, 2025, the Border Security Forces' Kashmir frontier organized a mega cycle rally to celebrate the Khelo India Scheme's Fit India Initiative and commemorate Kargil Vijay Diwas, with Raghubir Singh DIG BSF Srinagar flagging off the event from Nishat Garden. Previously, on June 25, 2025, a weedout notification was issued for Khelo India athletes in the athletics discipline.
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Khelo India offers 2 products in the sports and media and telecoms services industries. Khelo India's product portfolio comprises of athletics and multi-discipline sports and media and TV services.
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Khelo India's revenues were less than $10M in 2023. Caretta Research has split Khelo India's revenue into 2 different product categories, the largest of which is multi-Sport. For full access to Khelo India's revenue breakdown subscribe to Caretta Portal.
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