RSG Media

RSG MediaInactive

https://www.rsgmedia.com
https://www.linkedin.com/company/rsg/

2024 Revenue

Founded

1985

Headcount

125

Headquarters

US

Primary Segment

-

Ownership

Privately Owned

Deployments

43

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May

6th

2024

09:14

The Rise of FAST Channels

The television industry is undergoing a significant transformation with the emergence of Free Ad-Supported Streaming TV (FAST) channels. These Streaming Services that are accessed via a linear stream and through an on-screen channel guide, blend the familiarity of traditional TV with the accessibility of digital streaming, are reshaping the media landscape and presenting new challenges for rights management systems.

Feb

20th

2024

10:07

Find RSG Media on the Snowflake Marketplace

RSG Media is excited to announce that we are now listed on the Snowflake Marketplace, as a trusted data provider. Current industry dynamics have accelerated the demand for data sharing and data clean rooms. With innovations in measurement and the underlying technology that enables private, safe, and accurate measurement, media companies can now enable personalized audience insights in a privacy-preserving fashion.

Sep

23rd

2023

09:53

Toy Fair Breakfast Event

You're Invited! Start your day off right with an exclusive breakfast gathering before the conference. Indulge in a delightful morning spread of fresh pastries and a breakfast experience that beats the usual hotel menu. Network with fellow industry peers and set the tone for an exciting day ahead at Toy Fair. We look forward to hosting you. Please RSVP to save your spot. Kindly note that RSVPs are required for all attendees.

Sep

19th

2023

04:17

The Psychology behind using Music in Video Games

There has been a relative boom in gameplay research that has brought about a new understanding of the multi dimensional relationship between music and play, allowing players to feel more immersed in a video game. The study of video game music is referred to as ludomusicology.

Sep

1st

2023

01:43

Artificial Intelligence

RSG Media Position Paper: Using Machine Learning, Predictive Modeling, and Yield Optimization Algorithms to Schedule Linear Television Advertisements Most Profitably

In 2022, U.S. advertisers are projected to spend roughly $68.35 billion on cable and broadcast linear TV (nondigital) media, approximately 20% of all media advertising spending. And when advertising is how TV networks still make most of their ad revenue, even a 1% increase in advertising efficiency delivers a huge amount of money to the networks' bottom line.

Jun

29th

2023

09:06

RSG Media Breakfast Reception

Join RSG Media in Amsterdam for the 2023 IBC Conference from 13 - 17 September where we will be showcasing our latest innovations in Rights Management, Audience Analytics and Advisory Services. RSG Media is excited to sponsor an exclusive breakfast reception on Saturday, September 16th starting at 8:30am at the Traveller. Register today to let us know that you are able to attend! We look forward to seeing you at IBC 2023!.

Apr

15th

2023

12:54

Events, Artificial Intelligence

Media Supply Festival 2023

Software defined content supply chains, often built in the cloud, are a staple of today’s media industry. Increasingly, they are highly automated, and led by data. Yet even as we look to the next generation of machine learning solutions to unlock new efficiencies and revenue opportunities, media companies still find that integration between partners, and the exchange of content and business data, remain fraught with friction.

Mar

17th

2023

03:25

The Future of Stand-up Comedy and Intellectual Property

Author: Ishan Walia, RSG Media Marketing Intern, St Andrews University Student and part time stand up comedian. Stand-up comedy has operated under different rules than the rest of the entertainment industry, with little infrastructure or copyright protection for comedians.

Mar

9th

2023

06:31

Big Data/Analytics

TV Measurement Is Now an Oligopoly: Why Should We Care?

As the dust settles from the media industries’ rapid pivot to incorporate SVOD and AVOD businesses within their portfolio, one thing is apparent in 2023: we have a currency problem. With audiences spread across many viewing platforms, each offering personalized content and experiences, traditional media measurement struggles to understand how audiences are engaging with content, advertising, and marketing on linear, non-linear, and social platforms.

Jul

5th

2022

12:00

RSG Media Bests MIT, NYU, and Carnegie Mellon to Take Home the 2022 INFORMS RM&P Section Practice Award

... Sciences (INFORMS) announced that RSG Media is the winner of. RSG Media ... Section Practice Award Share Article RSG Media has been announced as the ...

Jul

5th

2022

12:00

RSG Media Bests MIT, NYU, and Carnegie Mellon to Take Home the 2022 INFORMS RM&P Section Practice Award

... Sciences (INFORMS) announced that RSG Media is the winner of. RSG Media ... Section Practice Award Share Article RSG Media has been announced as the ...

Apr

20th

2022

15:39

RSG Media Unleashes the Only Rights Management System

... 2022 Share RSG Media announces ... of both media & entertainment ... as all financial aspects including ... use or sell across every ... and capture revenue to grow ...

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Analyst insight reports

Five key media technology buying trends

Road to super-aggregation

The rise of super-apps

The dynamics of localisation

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