Sabio

Sabio

https://www.sabio.inc
https://www.linkedin.com/company/sabioinc/

Sabio is a privately owned company headquartered in the US. Operating under its parent company, Sabio Holdings, it has a subsidiary named Vidillion and primarily provides advertising services. Founded in 2014, with approximately 100 employees, the company specializes in the development of a proprietary CTV audience platform and ad server.

Revenue

Founded

2014

Headcount

96

Headquarters

US

Primary Segment

RTB and programmatic

Ownership

Privately Owned

News Summary:

On April 2, 2026, Sabio Holdings announced the launch of Creator TV Sports, a dedicated sports content studio label operating under its Creator TV network. This development followed Sabio Holdings issuing a statement on March 11, 2026, to clarify potential confusion among consumers, partners, and the broader marketplace regarding the unauthorized use of its Creator TV trademark.

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Sabio offers products in the ad tech and services industry. Sabio's product portfolio comprises of RTB and programmatic.

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Sabio's revenues were less than $25M in 2023. All the revenue comes from demand side platform (DSP).

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Apr

2nd

2026

05:31

Partnerships and Alliances, Emerging Tech

Creator TV® Announces 2026 Sports Programming under Studio Label, Creator TV Sports

TORONTO, April 2, 2026 /PRNewswire/ -- Sabio Holdings (TSXV: SBIO) (OTCQB: SABOF) (the “Company” or “Sabio”), a Los Angeles-based ad-tech company helping top global brands reach, engage, and validate (R.E.V.) streaming TV audiences, today announced the launch of Creator TV Sports, a dedicated sports content studio label under its Creator TV® network.

Associated Press

Apr

1st

2026

18:30

Artificial Intelligence, B2B Tag

The AI Herd Is Heading for a Cliff. Here's Why Sabio Isn't Following.

There’s a famous line doing the rounds in AI circles right now. Yann LeCun — Turing Award winner, former Chief AI Scientist at Meta, and one of the architects of modern deep learning — has warned that the technology industry is experiencing a “herd effect.” Everyone is charging in the same direction.

Mar

18th

2026

18:30

Artificial Intelligence, B2B Tag

Cognigy Nexus: Expertise is Everything When it Comes to the Agentic AI Opportunity

There are events you attend out of obligation, and there are events that genuinely sharpen your thinking. NiCE Cognigy’s Nexus event, held in Munich last week, fell firmly into the second category.

Mar

11th

2026

01:30

Emerging Tech, B2B Tag

Sabio Alerts Consumers and Partners to Potential Confusion Surrounding Its Wordmark, Creator TV

TORONTO , March 11, 2026 /CNW/ -- Sabio Holdings (TSXV: SBIO ) (OTCQB: SABOF) ("Sabio" or the "Company") today issued a statement to clarify any confusion among consumers, partners, and the broader marketplace caused by unauthorized use of its trademark, Creator TV .

Canada NewsWire

Mar

3rd

2026

18:30

Artificial Intelligence

Domain Expertise Creates Value

There is an enormous amount of discussion right now about the future of enterprise software and whether AI-augmented development tools will make traditional software businesses less relevant. But from what I’m seeing, both across the industry and inside Sabio, the real shift is far more interesting, and far more human.

Mar

3rd

2026

18:30

Artificial Intelligence

Augmented Development Is Transforming Software; But Domain Expertise Is What Actually Creates Value

There is an enormous amount of discussion right now about the future of enterprise software and whether AI-augmented development tools will make traditional software businesses less relevant. But from what I’m seeing, both across the industry and inside Sabio, the real shift is far more interesting, and far more human.

Mar

2nd

2026

06:30

Creator Television Launches "Made By Her" Programming for Women's History Month

TORONTO, March 2, 2026 TORONTO , March 2, 2026 /PRNewswire/ -- Sabio Holdings (TSXV: SBIO) (OTCQB: SABOF) ("Sabio" or the "Company") today announced special month-long programming in celebration of Women's History Month on its owned-and-operated network, Creator Television ® (Creator TV).

Feb

24th

2026

10:00

Emerging Tech, B2B Tag

The Digital-First Myth: Why Your Customers Still Want to Talk

For more than a decade, the CX space has been obsessed with ‘digital transformation’. Apps, portals, chatbots, and automated journeys have all promised the same thing: fewer calls and lower costs. On paper, that should mean customers rarely need to pick up the phone.

Feb

18th

2026

18:30

Artificial Intelligence, B2B Tag

Gartner Predicts AI Rehires in Contact Centres by 2027

Gartner’s latest prediction is already gaining traction: by 2027, half of organisations that cut customer service staff due to AI will need to rehire people into similar roles under different job titles. In my view, this is an important signal, not because AI is failing, but because many organisations are applying it with the wrong intent and success measures.

Feb

18th

2026

09:40

Artificial Intelligence, B2B Tag

Why Enterprise AI Platform Hopping Is Killing Your ROI

For individual users, the AI boom feels simple. If a new model looks smarter, you open a new tab, try it, and move on. No approvals. No integration work. No real downside. Enterprise AI is a different story.

Feb

16th

2026

18:30

Emerging Tech, B2B Tag

The Rehiring Boomerang: What Gartner Is Really Telling Us About AI in Contact Centres

Gartner’s latest prediction is already gaining traction: by 2027, half of organisations that cut customer service staff due to AI will need to rehire people into similar roles under different job titles. In my view, this is an important signal, not because AI is failing, but because many organisations are applying it with the wrong intent and success measures.

Feb

10th

2026

18:30

Artificial Intelligence, B2B Tag

But It's a Symptom of a Broken Industry Model

The real reason GenAI costs will spiral isn’t the technology Gartner’s latest prediction that GenAI resolution costs will exceed $3 by 2030 – outstripping offshore human agents – has contradicted many of their previous CX industry predictions.

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