Shemaroo Entertainment, publicly owned and headquartered in India, was founded in 1962. With approximately 780 employees, the company reported $78.6M in revenue as of 2025 and functions as a tier 2 media tech buyer. Originally established as a family-run book circulating library, Shemaroo Entertainment has evolved into an integrated content aggregator and distributor specializing in broadcast television and radio. The company manages an intellectual property library exceeding 3,700 titles, encompassing classic Bollywood films, regional cinema (Gujarati, Marathi, Punjabi), and devotional programming. While historically dominant in the home video (VHS/DVD) market, it has transitioned to digital and broadcast monetization, operating its OTT platform, ShemarooMe, alongside free-to-air satellite channels such as Shemaroo TV and Shemaroo Umang. Beyond its proprietary platforms, Shemaroo Entertainment acts as a B2B content supplier, syndicating its catalogue to global streaming platforms, telecom operators, and in-flight entertainment systems.
Shemaroo Entertainment's Chief Operating Officer Arghya Chakravarty stated on the company's Q1 FY27 earnings call on August 13, 2026, that YouTube Shorts monetization has seen "no movement," echoing broader industry concerns. Previously, on August 6, 2026, the company secured permission from the Ministry of Information and Broadcasting (MIB) to uplink and downlink "Mango TV," a new non-news and current affairs Hindi television channel. This development followed the shutdown of its free-to-air Hindi entertainment channel Shemaroo Umang on July 31, 2026, which the company removed from Tata Play and other DPOs after citing weak advertising monetization that left some of its television channels below break-even.
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Shemaroo Entertainment offers 2 products in the media and telecoms services industry. Shemaroo Entertainment's product portfolio comprises of broadcast television and radio and media and TV services.
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Shemaroo Entertainment's revenues were $78.6M in 2025. Caretta Research has split Shemaroo Entertainment's revenue into 2 different product categories, the largest of which is linear (thematic channel groups), which represents 79% of Shemaroo Entertainment's revenue.
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