Showmax is a privately owned company headquartered in South Africa. It is a subsidiary of Multichoice and NBCUniversal and operates as a tier 2 media tech buyer. Founded in 2015, Showmax employs approximately 130 individuals and reported $6.5M in revenue as of 2023. The company specializes in media and TV services, functioning as an internet TV service in South Africa.
MultiChoice is discontinuing its Showmax streaming service on April 30, 2026, ending a platform initially positioned as the South African pay-TV giant's competitor to Netflix, following an announcement in early March 2026. Previously, on April 6, 2026, MultiChoice began consolidating its streaming services in East Africa, providing eligible Showmax subscribers in Uganda with free trial access to DStv Stream Compact until the end of May 2026, in preparation for the standalone Showmax platform's discontinuation. DStv first announced this trial access for eligible Showmax subscribers on April 2, 2026. MultiChoice had confirmed the platform's shutdown by the end of April, effective from April 1, 2026.
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