Speed is a privately owned company headquartered in the US, founded in 1995 and employing approximately 820 people. The company specializes in broadcast media production and distribution.
On October 1, 2026, NHRA announced it reached new landmark multi-year media rights agreements for the Mission Foods Drag Racing Series with FOX Sports, The CW Network, and FloSports, aiming to achieve the largest household reach in its 75-year history. This followed a September 30, 2026, announcement by NHRA officials detailing these multi-year deals, which are set to begin with the 2027 season and are projected to provide a combined reach of more than 125 million households for the Mission Foods Drag Racing Series events.
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