Sport 24, a privately owned company headquartered in the UK and a subsidiary of IMG, was founded in 2012 with approximately 10 employees, and reported $1.7M in revenue as of 2023. It operates as a tier 2 media tech buyer. The company specializes in media and TV services, specifically producing and distributing a 24/7 live sports channel exclusively for the in-flight and in-ship markets.
IMG extended its agreement to broadcast Premier League matches on Sport 24 for three seasons, starting in an unspecified month and year. This agreement ensures Sport 24 will continue to broadcast over 270 live matches per season in the inflight and cruise markets. Separately, Sky Sport 24 interviewed Leo Turrini on an unspecified date in 2019, where he commented on the Monaco Grand Prix. Additionally, on an unspecified date, Luca Marchetti reported on Sky Sport 24 a conversation between Fàbregas and Alvaro Morata concerning a potential transfer to Como.
Sport 24 currently holds 10 broadcasting rights for sports competitions including rugby union, rugby league, basketball, horse racing, motorsports, tennis and soccer | association football.
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