Sprout Social, a publicly owned company headquartered in the US, was founded in 2010. With approximately 1670 employees, it reported $453.0M in revenue as of 2025. Its main product is software development. The company provides a platform for social media management and analytics software. This platform delivers social data for over 30,000 brands, offering a suite of social media management solutions that include publishing and engagement functionality, customer care, advocacy, and AI-powered business intelligence. Sprout Social's software operates across major social media networks and digital platforms.
Sprout Social shares jumped on September 30, 2026, after the Bureau of Economic Analysis reported a 0.9% increase in personal consumption expenditures for August, which signaled resilient consumer demand alongside steady economic expansion. Earlier, on September 28, Sprout Social highlighted its solutions to help businesses manage the holiday social media customer service rush, noting that consumers are increasingly using social platforms to research, find, and purchase gifts, and to voice questions or frustrations when their shopping experience falls short.
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Sprout Social offers products in the ad tech and services industry. Sprout Social's product portfolio comprises of marketer and agency technology.
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Sprout Social's revenues were $453.0M in 2025. All the revenue comes from social marketing management.
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