Mediaocean, a privately owned company headquartered in the US, was founded in 1967. With approximately 1280 employees, it reported $800.0M in revenue as of 2024 and functions as a tier 1 media tech buyer. The company specializes in marketer and agency technology, operating as a global ad tech company that provides omnichannel advertising solutions for brands and agencies.
Mediaocean appointed Innovid CEO and co-founder Zvika Netter to the newly created position of Chief Innovation Officer for the entire company on February 4, 2026. This move aims to scale cross-platform AI-powered product innovation across Mediaocean's business units, including Innovid, Prisma, and Protected, leveraging its central position in the advertising ecosystem.
Mediaocean offers 3 products in the ad tech and services industry. Mediaocean's product portfolio comprises of ad measurement and verification and marketer and agency technology.
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Mediaocean's revenues were less than $1B in 2024. Caretta Research has split Mediaocean's revenue into 6 different product categories, the largest of which is campaign management, reporting and attribution. For full access to Mediaocean's revenue breakdown subscribe to Caretta Portal.
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Mediaocean's customers primarily consist of advertising, marketing, media agencies, computer Games and telecoms companies. Examples of Mediaocean's customers include Ubisoft, Telenor and Publicis Groupe. Mediaocean has partners like Magnite. Examples of Mediaocean's suppliers include Magnite and Gotransverse.
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