Privately owned Kinetiq, headquartered in the US, was founded in 2002 and employs approximately 100 individuals, having reported $24.0M in revenue as of 2024. A tier 2 media tech buyer, the company specializes in marketer and agency technology, functioning as a media analytics technology company.

2024 Revenue

Founded

2002

Headcount

135

Headquarters

United States

Primary Segment

Marketer and agency technology

Ownership

Privately Owned

News Summary:

On September 10, 2026, Kinetiq, Reuters, and Sony advanced content provenance and authentication across the content lifecycle, establishing a new workflow that connects Sony camera-originated C2PA provenance with Kinetiq’s Teletrax watermark to preserve content authenticity throughout Reuters' production and distribution. Previously, on September 2, Kinetiq announced an initiative to address significant challenges within the Hyperliquid ecosystem, a move identified by Delphi Digital as potentially fostering speculation and activity on the HyperEVM platform and enhancing user engagement. This followed Kinetiq's September 1 launch of global audience reach measurement capabilities for video news release clients, a new feature powered by OLOQIQI audience intelligence that connects broadcast detections with audience data to provide a more complete measure of content reach. Earlier, on August 26, Kinetiq made available Kinetiq Blueprint: Microsoft Fabric Value Assessment, a 3–5-week professional-services engagement through Microsoft Marketplace designed to help enterprises prioritize Fabric use cases, estimate business value, and define implementation roadmaps for data modernization and AI investments.

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Kinetiq offers 4 products in the media tech and ad tech and services industries. Kinetiq's product portfolio comprises of content security, sports tech, marketer and agency technology and ad measurement and verification.
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Kinetiq's revenues were less than $50M in 2024. Caretta Research has split Kinetiq's revenue into 4 different product categories, the largest of which is campaign management, reporting and attribution. For full access to Kinetiq's revenue breakdown subscribe to Caretta Portal.
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Kinetiq has suppliers like Wasabi Technologies.

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