Amplitude, a Publicly Owned company headquartered in the US, was founded in 2012 and employs approximately 830 individuals. The company reported $343.2M in revenue as of 2025. Functioning as a global ad tech company, Amplitude's main product encompasses marketer and agency technology, specializing in multi-touch attribution solutions.
Amplitude's CFO Andrew Casey recently highlighted a reacceleration of the company's revenue growth, which climbed from 6% in the second quarter of 2024 to 22% in the latest quarter. Speaking at Citi's 2026 Global TMT Conference on September 9, Casey attributed this rebound to strategic pushes into larger enterprises and an expanded product lineup, even as the company manages pricing changes and potential contract normalization. Previously, Amplitude took over Statsig’s brand, platform, and customer contracts in May 2026 through a separate strategic partnership, a development reported on September 5. This transaction followed Statsig's acquisition by OpenAI in 2025.
Amplitude offers products in the ad tech and services industry. Amplitude's product portfolio comprises of marketer and agency technology and ad measurement and verification.
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Amplitude's revenues were $343.2M in 2025. Caretta Research has split Amplitude's revenue into 3 different product categories, the largest of which is display attribution and verification, which represents 33% of Amplitude's revenue.
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Amplitude's customers primarily consist of content rights and media and TV services companies. Examples of Amplitude's customers include Viaplay Group, Molotov TV and NBCUniversal. Amplitude has partners like Snowflake.
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