Mapp

Mapp

https://www.mapp.com
https://www.linkedin.com/company/mapp-digital/

Mapp is a privately owned company headquartered in the United States with over 400 employees. Founded in 2007, the company specializes in providing customer analytics and data to businesses. Mapp's main product is ad and marketing data, and its services are used by companies to gain insights into their customers' behavior and preferences. The company's latest revenues, reported in 2020, were less than $25 million.

2023 Revenue

Founded

-

Headcount

399

Headquarters

US

Primary Segment

Marketer and agency technology

Ownership

Privately Owned

Deployments

1

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Mapp offers products in the ad tech industry. Mapp's product portfolio comprises of marketer and agency technology.

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Mapp's revenues were less than $100M in 2023. All the revenue comes from customer data platforms (CDP).

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Dec

9th

2024

12:48

Artificial Intelligence, Caretta Research_Monitor Company

Mapp Appoints James Brooke as CEO to Accelerate Growth and Drive AI Innovation

Global Marketing Cloud provider, Mapp, has announced the appointment of James Brooke as its new CEO. A digital experience veteran with over 25 years of building and scaling high-growth companies in the martech space, Brooke brings a proven track record of driving innovation and delivering business transformation. His appointment marks a pivotal moment in Mapp’s journey as the company focuses on accelerating growth, enhancing AI-driven product development, and cementing its position as a market leader.`

Dec

2nd

2024

03:00

Empowering Men's Self-Care: Obayaty's Journey to Seamless Customer Experiences and Subscriber Growth

Obayaty is a pioneering brand uniquely developed for men, blending self-care and self-expression to inspire global behavioral change. Rooted in inclusivity, Obayaty redefines male beauty and wellness by thriving at the intersection of innovation, luxury, lifestyle, and wellbeing.

Nov

21st

2024

14:10

From New Year’s to Black Friday: Your Essential 2025 Marketing Calendar

By registering, you agree to receive occasional Mapp marketing emails and to the analysis of individual opening and click rates. You can revoke your consent at any time with effect for the future. You can find more information in our privacy notice What makes our 2025 eCommerce marketing calendar different to the others? With hundreds of events out there, it’s hard to know which ones really matter to your customers.

Nov

20th

2024

12:04

2025 eCommerce Marketing Calendar: Key dates, Tips & Inspirations

Never miss an event again! Our 2025 Ecommerce Marketing Calendar is here to help you plan seasonal campaigns that connect with your audience and maximize your revenue potential. Packed with campaign ideas and actionable tips, this is the ultimate tool for ecommerce success.

Nov

5th

2024

17:58

VIP Black Friday: Brands Roll Out Password-Only Sales Right After Halloween

By registering, you agree to receive occasional Mapp marketing emails and to the analysis of individual opening and click rates. You can revoke your consent at any time with effect for the future. You can find more information in our privacy notice Around 40% of consumers intend to start holiday shopping in early November.

Nov

5th

2024

01:00

PizzaExpress Club: Transforming the customer journey

PizzaExpress, the nation’s most iconic pizzeria brand which is renowned for serving world-famous pizza and delicious Dough Balls, initiated a strategic partnership with Mapp to set stage for a transformative journey in customer engagement.

Nov

1st

2024

03:00

Artificial Intelligence

Driving Enhanced Customer Insights and Engagement with Miriade

Miriade, a leader in IT consulting and services, specializes in guiding businesses through their digital transformation journeys. Known for its data-driven approach, Miriade assists a diverse portfolio of clients, enhancing their operations and customer engagement through insightful and actionable technology solutions.

Oct

21st

2024

10:50

Welcome to the Mapp Family: Everyday Loans

Everyday Loans provides personal loans to individuals across the UK, offering a tailored approach with face-to-face services through its nationwide network of branches. They specialize in helping those who may have difficulty obtaining credit from traditional banks.

Oct

7th

2024

18:41

Introducing Mapp AI Chat

By registering, you agree to receive occasional Mapp marketing emails and to the analysis of individual opening and click rates. You can revoke your consent at any time with effect for the future. You can find more information in our privacy notice Let’s be honest: the sheer volume and complexity of data available in today’s digital marketing world can be overwhelming for even the most seasoned players.

Oct

7th

2024

02:52

Big Data/Analytics, Artificial Intelligence

New Mapp AI Chat tool simplifies data analysis for marketers

The AI-powered feature enables marketers to interact directly with their analytics data, making it easier to identify trends, spot key issues, and receive suggestions in real-time. London, October 15th, 2024 – Global Mar-Tech leader and Marketing Cloud provider, Mapp, today announces the launch of Mapp AI Chat.

Sep

24th

2024

04:30

3 Examples of Customer Data Activation

By registering, you agree to receive occasional Mapp marketing emails and to the analysis of individual opening and click rates. You can revoke your consent at any time with effect for the future. You can find more information in our privacy notice Gone are the days when marketers relied on guesswork – because, let’s face it, no one wants to gamble with tight budgets.

Sep

19th

2024

02:46

Mapp and Nosto Launch New Integration to Deliver Hyper-Personalized, Cross-Channel Customer Journeys

London, September 19th, 2024 – Mapp, the global leader in insight-driven customer experience solutions , today announced a new integration with Nosto, a leading Commerce Experience Platform (CXP). This partnership empowers retailers to combine Mapp’s cross-channel customer insights with Nosto’s advanced analytics, enabling hyper-personalized shopping experiences across channels that boost customer engagement, sales, and customer lifetime value (CLTV).

Mapp has customers like GLD Group.

Example Customers

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