Mapp is a privately owned US-based company employing approximately 400 people. Its primary offering is technology for marketers and agencies, focusing on customer analytics and data provision. In 2023, the company reported revenues of less than $50 million.
Mapp released a playbook containing ten marketing tactics for fashion and lifestyle brands on an unspecified date. A third-party vendor handles registration for this content. Another release of the same playbook occurred on an unspecified date. On an unspecified date, Mapp introduced Dressipi to the German market at eTail Germany in Berlin. Information about puzzleYOU, a company offering personalized photo puzzles, was unrelated and therefore excluded.
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