BlueConic, founded in 2010 and headquartered in the US, is a global advertising technology company. Employing approximately 180 people, it provides marketer and agency technology focused on first-party data solutions within the digital advertising ecosystem. In 2023, the company reported revenues of approximately $10 million.

Revenue

Founded

2010

Headcount

180

Headquarters

US

Primary Segment

Marketer and agency technology

Ownership

-

Deployments

3

News Summary:

On April 2, 2025, BlueConic announced plans to showcase AI Canvas, a new agentic AI deployment system for CDPs, at the AWS Summit in Amsterdam on April 16, 2025. The system accelerates CDP deployment and execution. BlueConic also noted challenges facing higher education, including declining student populations, shifting demographics, new communication channels, and financial pressures. These challenges are forcing institutions to reconsider how they attract, engage, and convert prospective students.

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BlueConic offers products in the ad tech industry. BlueConic's product portfolio comprises of marketer and agency technology.
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BlueConic's revenues were less than $25M in 2023. All the revenue comes from customer data platforms (CDP).
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BlueConic's customers primarily consist of pay TV services and broadcast television and radio companies. Examples of BlueConic's customers include VodafoneZiggo, Telia Company and Graham Media Group. BlueConic has suppliers like Criteo.

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