STAQ, a privately owned US-based company founded in 2012, provides video business system solutions specializing in programmatic digital business management. Its technology focuses on data collection, normalization, and visualization. As of 2023, STAQ had fewer than 10 employees and generated less than $1 million in revenue. The company was acquired by Operative in 2022 (Note: There is a discrepancy in the provided founding and acquisition years; the summary reflects both).
STAQ faced challenges managing finances, specifically accounting, payroll, and taxes, which consumed time needed for business development. Operative, a company that later acquired STAQ, received a "Best Of Show" award at the 2025 NAB Show for its AI/ML-based OnTarget system, which improves media forecasting. Operative also launched AOS + OnAir Local, a product designed to help local broadcast companies unify linear and digital ad sales, trafficking, and operations to increase revenue.
STAQ (Acquired By Operative) offers products in the media tech industry. STAQ (Acquired By Operative)'s product portfolio comprises of video business systems.
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STAQ (Acquired By Operative)'s revenues were less than $1M in 2023. All the revenue comes from ad sales and traffic.
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