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STAQ (Acquired By Operative)
Inactive
http://www.staq.com
https://www.linkedin.com/company/staq/
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Founded
2012
Headcount
2
Headquarters
US
Primary Segment
-
Ownership
Privately Owned
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May
6th
2026
05:48
Management Changes, Artificial Intelligence, B2B Tag
Operative Appoints 20+ Years’ Product Veteran Dang Ly As Chief Product Officer
Operative has announced the appointment of Dang Ly as Chief Product Officer, signaling the company’s accelerating commitment to delivering the next generation of audience intelligence and data-powered solutions for the world’s leading media brands. Ly joins Operative to accelerate product innovation and help customers turn audience data into growth.
Digital Studio
May
5th
2026
16:08
Management Changes, Artificial Intelligence, B2B Tag
Operative Appoints Dang Ly as Chief Product Officer
Operative has announced the appointment of Dang Ly as Chief Product Officer, signalling the company’s commitment to delivering the next generation of audience intelligence and data-powered solutions for the world’s leading media brands. Ly joins Operative to accelerate product innovation and help customers turn audience data into growth.
Content+Technology
May
5th
2026
12:26
Management Changes, Emerging Tech, Artificial Intelligence, B2B Tag
Operative names Dang Ly chief product officer to accelerate data-driven growth
Operative , an advertising management solutions provider, has appointed Dang Ly chief product officer, charging the former Universal destinations & experiences CTO and NBCUniversal executive with overseeing product strategy and accelerating AI integration across its advertising and data platforms.
MSN Australia
May
4th
2026
18:30
Management Changes, Artificial Intelligence, B2B Tag
Operative appoints Ly as Chief Product Officer
Operative has announced the appointment of Dang Ly as Chief Product Officer, signaling the company’s accelerating commitment to delivering the next generation of audience intelligence and data-powered solutions for the world’s leading media brands. Ly joins Operative to accelerate product innovation and help customers turn audience data into growth.
Advanced Television
May
4th
2026
07:57
Management Changes, Emerging Tech, Artificial Intelligence, B2B Tag
Operative Appoints Dang Ly as Chief Product Officer to Accelerate Data
Operative Appoints Dang Ly as Chief Product Officer to Accelerate Data-Driven Innovation and Growth Industry Veteran Brings Two Decades Of Omnichannel Audience Experiences and Enterprise Data Strategy to Operative’s Next Chapter NEW YORK, May 04, 2026 (GLOBE NEWSWIRE) — Operative today announced the appointment of Dang Ly as Chief Product Officer, signaling the company’s accelerating commitment to delivering the next generation of audience intelligence and data-powered solutions for the world’s leading media brands.
Operative
Apr
7th
2026
15:13
Big Data/Analytics
NAB Show Preview: Beyond the subscriber count and toward smarter monetization
The business of streaming has matured past the point where subscriber count alone tells a useful story. Platforms are now managing complex relationships across advertising tiers, third-party distributors, bundled offers and direct subscriptions – often simultaneously – and the tools used to measure performance have struggled to keep pace with that complexity.
Operative
Apr
2nd
2026
16:15
Emerging Tech, B2B Tag
Fragmented Ad Data is Costing You Revenue. Here’s the Fix.
By Charles Thornton A digital publisher’s advertising data lives in dozens of places at once. Google Ad Manager has one version of revenue. The SSP has another. The DSP has a third. By the time anyone reconciles those numbers, the decisions that depended on them have already been made with incomplete information.
Operative
Apr
2nd
2026
09:00
Artificial Intelligence, B2B Tag
Enterprise-Grade Capability Doesn’t Have to Mean Enterprise-Grade Complexity
By Mike Napodano Enterprise-grade capability shouldn’t require enterprise-grade complexity. But for years, digital-first media companies have been forced into exactly that tradeoff: buy software built for companies ten times their size, or stitch together point solutions that introduce complexity and cap growth.
Operative
Apr
2nd
2026
07:58
Artificial Intelligence, B2B Tag
The Common Thread Across ANZ Broadcasters: A Rising Need for Agentic AI
By Sophie Herinckx AI is on everyone’s lips, and broadcasters around the world are undergoing one of the most significant technology transitions in decades. The largest theme I hear in speaking with our customers is that traditional systems, manual workflows, and siloed data are no longer capable of supporting the pace or complexity of converged, multiplatform advertising.
Operative
Mar
26th
2026
16:20
B2B Tag
eBook: The Revenue Breakthrough for Digital Media
The Playbook for Digital-first media to Unify Data, Streamline Operations, and unlock scalable advertising growth The audiences are here. The demand is real.
Operative
Mar
26th
2026
15:26
Artificial Intelligence, B2B Tag
Your OMS Could Be Standing Between You and AI
By Nick Thor The biggest obstacle to AI in your ad operations might be sitting in your own infrastructure. Your OMS holds more data about your ad business than almost any other platform you operate, ranging from what inventory exists to what needs to be billed.
Operative
Mar
18th
2026
15:24
Emerging Tech, B2B Tag
Modernizing Advertising Management for the Digital-First Era
By Bryan Scivolette Digital media teams are experiencing the same growing tension. Advertising business complexity has significantly increased across formats, channels, and deal types, while the management tools have not kept pace. Digital publishers, streaming services, digital audio companies, and digital out-of home (DOOH) operators are all navigating this same pressure.
Operative
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