Index Exchange, a privately owned company headquartered in Canada, founded in 2003 with approximately 600 employees, reported $30.5M in revenue as of 2024. The company specializes in RTB and programmatic solutions, operating as a tier 2 media tech buyer. It functions as an omnichannel programmatic advertising marketplace and owns and operates all of its data centers globally, aiming to minimize latency for its partners.
On March 5, 2026, Index Exchange appointed Catherine Patterson as Senior Vice President of Platform and Partnerships. Based in New York, Patterson will report to Chief Customer Officer Marybeth McGaugh and oversee the company’s demand-side platform and publisher-facing teams. Previously, on March 2, the company was featured in a Nordic adtech case study with Søren Johansen, Head of Ad Operations Ad Tech & Products at Danish newspaper Ekstra Bladet, discussing how the combined strengths of Netric and Index Exchange deliver adtech priorities. This followed Digiseg's partnership announcement on February 19, which expanded access to ID-independent, household-based audience cohorts via Index Marketplaces, utilizing sell-side decisioning across curated, signal-rich supply.
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Index Exchange offers products in the ad tech and services industry. Index Exchange's product portfolio comprises of RTB and programmatic.
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Index Exchange's revenues were less than $50M in 2024. All the revenue comes from supply side platform (SSP).
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Index Exchange has customers like A+E Global Media. Index Exchange has commercial and technical partners like Synamedia, Google and Neustar. Index Exchange has suppliers like FreeWheel.
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