Index Exchange, a privately owned Canadian company founded in 2003, operates a global programmatic advertising marketplace. Employing approximately 600 people with offices in Canada and the UK, the company focuses on real-time bidding (RTB) and omnichannel solutions. Index Exchange owns and manages its global data centers. In 2023, its revenue was below $50 million.
On September 17, 2025, Frost & Sullivan awarded Index Exchange the 2025 Global New Product Innovation Recognition for achievements in product development, transparency, and customer value delivery within the supply-side platform industry. John Tigg, senior vice president of buyer development at Index Exchange, discussed a new opportunity in ad tech resulting from increased computational power, noting that advancements allow for real-time intelligence application earlier in the auction process. Andrew Casale, Index Exchange's president and CEO, also spoke at ATS London 2025, explaining how recent computing advances enable platforms to use real-time intelligence earlier in the auction process without disrupting the auction flow. Index Exchange also noted the changing landscape of live sports advertising, where streaming TV and programmatic convergence allow brands to access premium moments without large upfront commitments.
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Index Exchange offers products in the ad tech industry. Index Exchange's product portfolio comprises of RTB and programmatic.
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Index Exchange's revenues were less than $50M in 2023. All the revenue comes from supply side platform (SSP).
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Index Exchange has customers like A+E Global Media. Index Exchange has commercial and technical partners like Google, Neustar and Synamedia. Index Exchange has suppliers like FreeWheel.
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