Synamedia, also known as NDS and Cisco, is a privately owned company headquartered in the UK, founded in 2018 and employing approximately 1,660 individuals. The company reported $371.3M in revenue as of 2025. It operates as a tier 1 media tech buyer. Synamedia specializes in content security, video experience, and media distribution solutions for the telecommunications and broadcast industries, maintaining a 30-year heritage in video processing and security. The company designs and operates cloud-native and hybrid platforms that facilitate the delivery, protection, and monetization of video content for pay-TV operators, broadcasters, and OTT streaming providers. Its portfolio of technologies includes advanced compression, low-latency streaming, forensic watermarking, and targeted advertising.

2025 Revenue

Founded

2018

Headcount

1,659

Headquarters

UK

Primary Segment

Content security

Ownership

Privately Owned

Deployments

164

News Summary:

Synamedia introduced GO Shorts on April 17, 2026, an AI-powered extension of its Synamedia Go OTT platform. The tool leverages artificial intelligence to transform an operator’s existing content library into personalized vertical short-form clips for mobile viewing, aiming to engage mobile-first Gen Z audiences and retain existing subscribers without necessitating new production workflows or infrastructure changes. Previously, on April 15, Synamedia and SoFast announced a strategic go-to-market partnership at NAB Show 2026. This collaboration seeks to assist broadcasters, OTT platforms, telecom operators, and smart TV manufacturers in rapidly launching, enriching, and monetizing next-generation television services, including FAST, pay-TV, and VOD.

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Synamedia offers 29 products in the telecoms tech and media tech industries. Synamedia's product portfolio comprises of video data and analytics, content security, connectivity and distribution services, content supply chain, broadcast professional services, tV and streaming ad tech, user experience and devices, video business systems, telecoms network infrastructure, set-top boxes, video processing and playout and connectivity infrastructure.
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Synamedia's revenues were less than $500M in 2025. Caretta Research has split Synamedia's revenue into 26 different product categories, the largest of which is conditional access systems (CAS). For full access to Synamedia's revenue breakdown subscribe to Caretta Portal.
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Synamedia's customers primarily consist of telecoms companies. Examples of Synamedia's customers include Comcast Xfinity, Airtel India and Vodafone. Synamedia has commercial and technical partners like Mirada, Amazon Web Services (AWS) and Google. Examples of Synamedia's suppliers include MainConcept and Amazon Web Services (AWS).

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