Synapse TV, a privately owned company headquartered in the UK, was founded in 2012 and employs approximately 10 individuals. The company provides a technology platform for delivering and monetizing video content on Free-to-Air (FTA) and mobile platforms. It offers Server-Side Ad Insertion (SSAI) for both FAST (Free Ad-Supported Streaming TV) channels and AVoD (Ad-Supported Video on Demand) content. A key part of its offering includes the development of front-end applications that support a wide range of devices, including modern HbbTV and legacy MHEG5-based receivers. This is managed by a suite of back-end services, which includes a content manager for VOD assets, a FAST scheduler for creating linear channels, an EPG manager, and an Auto Catchup tool to convert live broadcasts into on-demand content. For monetization, Synapse TV also provides an IAB-compliant Consent Management Platform (CMP) for targeted programmatic advertising, as well as systems to manage subscription-based pay services.
