Tatari, a privately owned company founded in 2016 and headquartered in the US, employs approximately 270 people. Its primary business is providing advertising services. The company develops a data and analytics platform used for purchasing and evaluating advertising performance across both traditional linear television and streaming television platforms.
On September 4, 2025, Tatari announced a platform update improving its self-serve experience for advertisers, expanding access to advanced capabilities for digital-first marketers while maintaining features for agencies and in-house teams. At Cannes Lions 2025, Tatari representatives discussed innovative identity approaches in advertising, focusing on improved performance and return on investment. Separately, Türkiye’s Ambassador to Egypt, Salih Mutlu, met with Tatari Konfeksiyon executives Wael and Nurettin Tatari, and Director Bahtiyar. The ambassador praised the company's role in strengthening economic cooperation between Türkiye, Egypt, and Syria, noting the company's production chain across these three countries. Another Tatari entity, a San Francisco-based startup, focuses on building innovative advertising solutions and a company culture designed for efficiency, aiming to modernize TV advertising for brands, agencies, and publishers.
Subscribe for full access to Tatari's products in full detail 
