Locality, a privately owned company headquartered in the US, founded in 2023, employs approximately 370 individuals. The company reported $80.0M in revenue as of 2024. Specializing in advertising services, Locality was formed through the merger of Gamut and CoxReps, functioning as an advertising technology company focused on local advertising. The company combines traditional broadcast television with digital streaming to offer targeted advertising solutions, reaching specific audiences based on demographics, location, and behavior. Locality serves a client base that includes small local businesses, regional chains, national brands, and political campaigns.
The community organization membership body Locality, a 45-year-old organization identified as a significant source of trustees for the UK's voluntary sector, announced on September 4, 2026, that it would close by November 30, 2026. This decision follows a "structural shift in funding" which made the charity, known for connecting charities with volunteers via its online platform, financially unviable. The organization began a 12-week managed closure plan. Previously, on September 3, 2026, Locality had been selected to run the England-wide Local Covenant Partnerships Fund. In a consortium with the think tank Demos and consultancies Collaborate CIC and Renaisi-TSIP, Locality will manage the £11.6 million government fund over the next three years to foster closer collaboration between charities and local authorities.
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