Locality, a privately owned company headquartered in the US, founded in 2023, employs approximately 370 individuals. The company reported $80.0M in revenue as of 2024. Specializing in advertising services, Locality was formed through the merger of Gamut and CoxReps, functioning as an advertising technology company focused on local advertising. The company combines traditional broadcast television with digital streaming to offer targeted advertising solutions, reaching specific audiences based on demographics, location, and behavior. Locality serves a client base that includes small local businesses, regional chains, national brands, and political campaigns.
On June 12, 2026, the Locality project, a European research initiative focused on algae-based products, achieved a milestone by successfully producing an industrial-scale aquafeed prototype slated for large-scale fish-feeding trials in Norway between August and October 2026. Earlier on the same day, the Locality project, launched in 2023, reported significant progress in developing sustainable algae-based products, advancing multiple algae-based value chains to create environmentally responsible alternatives for textiles, fashion, and other industries, and supporting a circular economy. Previously, on June 8, 2026, the EU research project Locality announced its exploration into using algae as a sustainable alternative to conventional fossil-fuel-based textile dyes in the clothing industry, with scientists in Sweden conducting research.