TFO Canada is a state-owned entity headquartered in Canada. Founded in 1980, the organization employs approximately 40 individuals and its main product involves international trade and development. Functioning as the primary Canadian provider of information, advice, and contact, TFO Canada supports businesses in developing and emerging countries interested in exporting to Canada. The organization provides free web-based products and services to registered exporters, including its Exporting to Canada Handbook and multiple sector-specific documents, and also publishes supply offers for Canadian buyers.
On October 8, 2026, TFO Canada highlighted the journey of Jute Land Bangladesh, a women-owned and women-led enterprise in Gazipur, Bangladesh, as it endeavors to bring the country's rich tradition of craftsmanship, sustainability, and innovation, centered on jute, to global customers. Earlier the same day, TFO Canada Senior Associate Marc Germain published an article emphasizing differentiation as a fundamental marketing concept for exporters, particularly in markets such as Canada, to distinguish their products. This followed a contribution earlier on October 8 from Jean-Philippe Vézina, founder of Movez Coaching and AfroFood International Alliance, who discussed the importance for export-ready small and medium-sized enterprises to build buyer trust, noting that initial interactions with international buyers increasingly occur online, even for companies with strong products and certifications.
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