The Recording Academy, also known as NARAS, is a privately owned organization headquartered in the US. Founded in 1957 with approximately 1,520 employees, the company functions as a tier 1 media tech buyer. The organization operates as a professional body, comprised of musicians, producers, engineers, and other music industry professionals dedicated to promoting and recognizing excellence in the recording arts. It is known for its Grammy Awards, which recognize achievements in the music industry concerning songs and music globally.
On July 31, 2026, a Recording Academy committee member accused K-pop group BTS of turning their decision to stay out of the 2027 Grammy Awards into a "press campaign," stating the boycott was not for BTS but rather a publicity effort. Previously, on July 30, CEO Harvey Mason Jr. addressed BTS's absence from this year's Grammy Awards process, issuing an official statement defending the Academy's newly introduced Asian Pop category. Mason Jr. stated the category is designed to expand recognition and reaffirmed that artists remain eligible for top Grammy honors regardless of genre. Earlier, on July 10, the Recording Academy joined a coalition of eight music industry organizations in proposing a voluntary labeling system. This system aims to distinguish AI-Generated and AI-Assisted sound recordings on streaming platforms, a development that emerges as AI tracks reportedly constitute over a third of all new uploads.
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The Recording Academy (NARAS) offers products in the media and telecoms services industry. The Recording Academy (NARAS)'s product portfolio comprises of search, social, and retail media.
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